Atlanta’s largest brokerage, Prudential Georgia Realty, has officially transitioned to Warren Buffett’s new real estate franchise, Berkshire Hathaway HomeServices. The transition has been in the making since March when Berkshire Hathaway affiliate HomeServices of America, which runs the new brand, acquired the firm.
So far 51 firms — all Prudential Real Estate affiliates — have committed to transition to the new brand, which was built, in part, to absorb the Prudential brand, which is set to sunset as a real estate franchise in the 2020s.
Source: BusinessWire
