A decade of social media marketing: The good, the bad and the ugly
Opinion
It's taken 10 years for the real estate industry to truly understand and embrace this method of marketing
by Teresa Boardman Oct 31
Redfin launches in new markets in Tennessee, Georgia, Kentucky
Consumers in Savannah, Chattanooga and Northern Kentucky will now be able to search for homes on Redfin.com as well as use the brokerage's agents
by Jim Dalrymple II Oct 30
The top 3 lead generation sources for agents
Outside of your sphere, how are you getting and converting new leads? Here are a number of ways that agents and brokers are finding those all-important new connections
by Christy Murdock Oct 30
'Feel more empowered': How Zillow plans to change the transaction
At Zillow's Unlock event in Las Vegas, Zillow President Jeremy Wacksman engaged in a thought exercise to imagine a transaction that empowers consumers
by Patrick Kearns Oct 29
Bret Calltharp
Calltharp, Zillow's director of industry outreach, is set to leave the real estate tech behemoth to work with agents
by Patrick Kearns Oct 29
Zillow CMO: 'We need to change the way we work together'
Aimee Johnson, Zillow's chief marketing officer, says the real estate journey isn't linear and the industry needs to work together to make it more joyful for consumers
by Patrick Kearns Oct 28
'We're not flipping': Zillow CEO reveals impetus behind his iBuyer
'If anyone thinks Zillow is doing Zillow Offers to make money on home price appreciation, they’re wrong,' Rich Barton told the audience at Zillow's Unlock event Monday
by Patrick Kearns Oct 28
Zillow president: 'Change is going to be driven by consumers'
Greg Schwartz, president of media and marketplaces at Zillow, highlighted 3 critical changes the industry must make to service customers better
by Patrick Kearns Oct 28
Zillow pulls Remine's Zestimate access after 'critical' statement
Remine COO Jonathan Spinetto said Zillow took exception to statements made following 'agent matching' dust-up
by Patrick Kearns Oct 26
Bel Air spec mansion with 21 bathrooms sells for $94M
Once listed for $250M, real estate developer Bruce Makowsky's mega-mansion sold for $94M after nearly 3 years on the market and a $60M lawsuit against Zillow
Remine unveils — then axes — new agent matching feature
The real estate tech vendor pulled the feature after Vendor Alley's Greg Robertson and MLS members raised concerns over data access
by Patrick Kearns Oct 25
Invasion of the iSquatters: What happens when iBuyer self-tours go wrong?
Some iBuyers have drawn tech-savvy squatters who gain access to homes through company apps in a bid to find shelter or abuse drugs
Zillow Offers launches in Tampa
The real estate tech giant's homebuying and selling platform is officially live in its 21st market
by Patrick Kearns Oct 21
Who are Realtor association rules really protecting?
Opinion
Our Realtor rules are often obscure, byzantine and confusing to consumers
by Teresa Boardman Oct 17
Opendoor needs agents more than agents need Opendoor
Opinion
Opendoor and its cast of clones have put one more nail in the coffin of traditional agency
by Craig C. Rowe Oct 14