Zillow continues 'natural evolution' with brokerage shift: Deutsche
Zillow's decision to hire its own agents for Zillow Offers is the latest in its shift to becoming a platform, according to a trio of Deutsche Bank analysts
by Patrick Kearns Sep 24
'This comes as no shock': Realtors weigh in on Zillow hiring agents
Although the initial reaction to Zillow’s decision to bring representation for its own Zillow Offers transactions in-house was mixed, few real estate agents were surprised by the move
by Patrick Kearns Sep 23
What does Zillow's switch to IDX mean for Premier Agents?
The move will likely lead to small aesthetic changes, including how Premier Agents are displayed on listings, but the lead flow will remain the same
by Patrick Kearns Sep 23
Zillow to hire agents as employees for iBuyer transactions
Starting in January 2021, Zillow Offers transactions will be managed by a salaried Zillow employee who is licensed to act as a real estate salesperson through Zillow Homes
by Patrick Kearns Sep 23
30% of agents plan to decrease ad spend on Zillow, realtor.com
Curaytor co-founders say agents are starting to realize they 'do not need a middleman' and can go directly to consumers
by Andrea V. Brambila Sep 22
Zillow launches voter registration site Zillow Votes ahead of elections
Launched on National Voter Registration Day, Zillow Votes helps users register to vote, view voting deadlines and learn about presidential and congressional candidates
by Marian McPherson Sep 22
Zillow, Opendoor are riding monster waves. Here's why
Opinion
Zillow, Opendoor, Redfin and Compass are raising staggering sums of money to grow market share, build tools, recruit talent and reshape how real estate is bought and sold
by Brad Inman Sep 22
Should agents be forced to disclose referral fees to consumers?
A new analysis by the Consumer Federation of America determined that 51% of consumers believe referral fees are unfair if they aren't disclosed
by Patrick Kearns Sep 21
Why Opendoor going public is a rising tide that could lift Zillow
For the second consecutive month, Deutsche Bank's research team raised its target stock price for Zillow. This time, it was fueled by its biggest iBuyer competitor going public
by Patrick Kearns Sep 18
A Zillow TV spot, dissected
Zillow and independent marketing agency The Perception offer their thoughts on a new Zillow advertisement that acknowledges the changing face of 'home'
by Andrea V. Brambila Sep 18
With virtual learning, rents in college towns are falling fast
Two million more college-age Americans are living with their parents or grandparents instead of renting, according to new data from Zillow released Thursday
Realogy CEO Ryan Schneider: Real estate industry 'isn’t diverse enough'
The Realogy CEO would like to see a more diverse group of agents and brokers in the US, which he believes would also help improve executive level diversity
by Jim Dalrymple II Sep 15
12 up-and-coming, mid-sized metros
Mid-sized cities across the country are looking attractive as people try to avoid congested cities and seek out more affordable markets amidst an uncertain economic climate
by Lillian Dickerson Sep 15
Brad Inman: You should be proud to be a real estate agent
During his opening address at Inman Connect Now, Inman advised agents to embrace change, look for opportunity and hold their heads high
by Patrick Kearns Sep 15
Inman Handbook: Optimizing your Zillow profile for maximum impact
Considering marketing your services on Zillow? Find out everything you need to know to get started, maximize your presence and manage your online reviews
by Christy Murdock Sep 14