Tap into the power of social media for authentic connections
Rick Guerrero interviews mortgage pro and social media expert Kayla Kallender about the impact social media marketing can have in growing a business
by Rick Guerrero Dec 6
Take your video strategy from idea to influence
Tune into Inman Access to elevate your skills and refine your video marketing strategy to grow income, leads and credibility
by Inman Dec 5
Your differentiator is the key to listing more homes
Jimmy Burgess talks with Calgary Realtor and video content creator Brad McCallum about standing out from the crowd when taking a new listing
by Jimmy Burgess Nov 3
From Zero to $150K: How this YouTube video strategy can deliver
If you’ve been debating if you should start producing YouTube videos for your business, now is the time to commit. Jimmy Burgess has the blueprint you need
by Jimmy Burgess Aug 18
Side and Blended Sense announce video promo pilot program
Side offices, which are branded independently, can now work with the creative agency to build promotional videos for use across multiple marketing channels
by Craig C. Rowe May 28
How to create content that connects you to your community
Stop trying to generate leads, new Inman contributor Lauren Harris writes. Start creating a community with the power of content creation that speaks to the neighborhoods you serve
by Lauren Harris May 7
Video automation suite Roomvu lands at LeadingRE, Realty ONE
Roomvu provides ready-made topical content themes and short-form messaging tactics to help users integrate digestible, shareable video into more expansive marketing plans
by Craig C. Rowe Mar 18
15 fresh, workable video content ideas for 2024
If you know you should be creating video for marketing, but you're out of ideas, Jimmy Burgess offers plenty of strategies that are working now
by Jimmy Burgess Feb 23
Media startup Blended Sense rolls out partnership with NextHome
Austin-based media startup Blended Sense is partnering with NextHome to provide preferential pricing and specialized content strategy and education to the franchisor's 6,000-member network
by Marian McPherson Feb 20
Video content is hard. Just Ask the Agent: Tech Review
Ask the Agent is a web-based video production suite designed to help agents create short-form video resources
by Craig C. Rowe Jan 26
Feeling a little nervous? Here's how to recession-proof your business
If a recession comes, writes Jimmy Burgess, keep in mind that it is not just a time of challenges but also of opportunities. Here he lays out ways to lead gen and lead nurture now
by Jimmy Burgess Nov 16
8 video marketing strategies that grew my real estate team
According to team leader and new Inman contributor Sarah Bennett, video marketing provides tremendous return on investment when you follow these strategies
by Sarah Bennett Nov 7
3 hauntingly good tips for elevating your Halloween marketing
Learn how Los Angeles Realtor Sierra Schotts turned her latest listing into an opportunity to have some fun during spooky season
by Sierra Schotts Oct 27
5 steps to growing a business with video content
Content creation requires a plan for refining and distributing it. Broker Troy Palmquist talks with San Francisco Realtor Brooks Landry about his content strategy
by Troy Palmquist Oct 4
How Brad McCallum created a winning YouTube marketing plan
Find out how a well-crafted YouTube plan underscores the power of innovation in real estate marketing for both the individual agent and the service they provide
by Brandon Doyle Jul 12