5 steps to growing a business with video content
Content creation requires a plan for refining and distributing it. Broker Troy Palmquist talks with San Francisco Realtor Brooks Landry about his content strategy
by Troy Palmquist Oct 4
10 ways to invest in your agents (so they're invested in you)
Although brokers expect accountability and investment from their agents, agents need the same thing from their leaders, say DOORA's Troy Palmquist and Janet Pozos
by Troy Palmquist AND Janet Pozos Sep 10
Stop chasing! 5 ways to attract the agents you need now
Whether you're a team leader or broker, the way you connect with others in your area matters. These 5 steps will help you attract your market's best agents
by Troy Palmquist Aug 28
Keller Williams’ profit sharing move shouldn’t come as a surprise
Opinion
People are pointing fingers and raising hell over KW’s recent profit share announcement. But why is everyone so surprised?
by Troy Palmquist Aug 25
7 can't-miss Inman Connect sessions just for brokers
Don't miss the best Inman Connect Las Vegas sessions and takeaways designed especially for real estate brokers
by Christy Murdock Aug 17
7 ‘connect’-ions I made at Inman Connect Las Vegas
Opinion
If it’s been a while since you’ve been to an industrywide event, broker Troy Palmquist says it’s time you start making travel plans
by Troy Palmquist Aug 16
How to 'attract' agents instead of 'recruiting' them
The key to success in attracting and retaining good agents lies in large part on a broker's mindset, speakers at Inman Connect Las Vegas said. And adopting a 'we' instead of a 'me' attitude
Avoid a Tori Spelling moment by finding the humanity in clients
An LA Realtor found himself in the hot seat after mistakenly texting Spelling-snark to Tori herself. What can his mistake teach you about how you communicate?
by Troy Palmquist Jul 27
The shiny objects keeping you from serving your clients
Don’t just sit back and wait for things to happen. Find the home your buyer clients are looking for and help them get to the closing table
by Troy Palmquist Jul 21
Lesson Learned: Here's what it takes to sell a luxury Legacy
In honor of Luxury Month, Troy Palmquist sits down with Austin, Texas, luxury agent Bridget Ramey for a one-on-one in her spectacular Lake Austin listing
by Troy Palmquist Jul 15
5 must-have Prime Day deals to shop for now
For 2 days only, July 11 and 12, you’ve got a chance to score great deals for yourself, your business and clients
by Troy Palmquist Jul 11
There are 6 months left in 2023. You can still win the year
If you’re coming out of the spring market and feeling disappointed in your progress, it’s time to get back in touch with your 2023 goals
by Troy Palmquist Jul 5
It’s time to put American innovation to work for housing
Opinion
America was built on innovation, yet we’ve thrown up our hands when it comes to our most intractable housing problems. As real estate experts, it’s time for us to get busy
by Troy Palmquist Jul 3
Price, cost and value: You (and your clients) should be looking at all 3
While often used interchangeably, these three factors speak to different aspects of your business — and your clients’ decision-making process
by Troy Palmquist Jun 10
State Farm exits California homeowners' insurance market
Inflation, construction costs and intensifying wildfire seasons pushed State Farm to stop taking new homeowners' insurance applications in California, the insurance giant announced Friday
by Marian McPherson May 31