Inman Handbook: Home staging in the midst of a red-hot market
3 experts explain the ins and outs of staging and its value, even in a market where buyers are snapping up available homes like hotcakes
by Marian McPherson May 17
The New Normal: What if the past year made real estate easier?
Opinion
Although COVID-19 has had devastating effects on our country, both in terms of personal tragedies and economic misfortune, in some ways, it has been a gift as well
by Carl Medford May 11
10 tactics for working with low inventory
At Inman Connect Now, San Francisco Bay Area agents offered advice for managing buyer and seller expectations, maximizing sale prices and getting more listings
by Andrea V. Brambila Apr 21
Staging works! How to have that conversation with sellers
Some sellers may think their home is perfect the way it is, but as a lot of agents know, staging is what will help set their home apart from similar listings online. Here's how to explain the value of staging to clients — plus a few tips that can bring them a considerable return on investment
by Jenny Usaj Apr 19
10 tips for prepping your listings in this frenzied spring market
There's no better time to showcase your listing than spring. With these tips, you’ll be the expert your clients need to sell their home in this fast-paced market and get them top dollar for their sale
by Joshua Katz Apr 13
More than half of agents don't bother staging homes for sale
Just over half of listing agents say in a NAR survey that they believe staging boosts how much buyers will offer, but about the same share don't stage. Is reality TV to blame for unrealistic expectations?
A stinky business: Getting rid of pet odors
Pet odors can be extremely off-putting to some buyers and require a little extra elbow grease to get rid of. Here are a few tricks to get that stinky smell out of your new listings
5 DIY staging items every agent should have on hand
Need to perk up the look of a new listing but don't have a budget for staging? Here are five affordable ways to update and upgrade the space
by Antoinette Fargo Feb 21
How to get ahead: Know your strengths, and don’t take vacation
High-earning luxury brokers Rayni Williams and Dawn McKenna shared the keys to their success during Inman Connect Thursday, with Williams telling attendees, 'If you don't work 24/7, you're just not going to be great'
by Lillian Dickerson Jan 28
How indies can teach their agents to showcase their value
By focusing on these 10 simple areas, agents will up their level of service to compete with even the biggest of franchises
by Andrew Bearden Jan 21
New year, new look: How to revamp spaces for a fresh start in 2021
Follow these 10 tips to revamp and declutter your interiors — and your listings — to maximize and lighten up spaces
by Antoinette Fargo Jan 14
Tobias Barrios is bringing art and real estate together to draw out the energy and love in his listings
Tobias Barrios studied art for years as a child in Venezuela, but now as a Coldwell Banker agent in Miami, he's seamlessly incorporating it into his real estate career
by Lillian Dickerson Jan 11
In a red-hot seller's market, is staging even worth it?
Opinion
The next time you encounter sellers who don't know if they should stage their property, sell it vacant or furnished, or do additional work, here's what to do
by Bernice Ross Jan 6
Deck the halls (and get your listing sold) with these 5 strategies
Although sellers may not be able to deck the halls the way they have before, they can still add plenty of holiday cheer. The key? Keeping it tidy enough for buyers to see the home's best features
by Antoinette Fargo Dec 5
5 simple ways to stage your listing for the holidays
From handmade trinkets to gold Christmas trees, here are 5 holiday design trends that will dazzle potential buyers in-person and online
by Marian McPherson Dec 2