Social media marketing isn’t going to be the same without social media
Opinion
Social media platforms are evolving and so are your Friends' browsing habits. As followers start to scroll instead of social, you may find yourself in new digital territory
by Teresa Boardman Dec 2
These tools and tech promise an updated open house
Open houses are some of the few ways today's buyers can experience a property before agreeing to be formally represented by an agent, a byproduct of the long-simmering NAR settlement
by Craig C. Rowe Nov 30
10 reasons Twitter should be part of your 2023 marketing strategy
It only takes a minute or two to tweet. Have fun, engage with like-minded others, provide great content and watch Twitter help you grow your business in 2023
by Bernice Ross Nov 16
Ditch 'traditional' marketing! 3 steps to building relationships at scale with Instagram
A key ingredient to converting any business is knowing what your “ask” looks like. Here are a few strategies to leverage on Instagram to turn those DM's into move ready leads
Rent develops program to help clients trend on TikTok
Rent describes the solution as turnkey, fully managed and a way to convert existing marketing content on the Rent network into dynamic, digital branding messages
by Craig C. Rowe Nov 2
Old, tired, out-of-style: 5 mistakes that are ruining your social media
Ensure that your social media presence is meaningful, engaging and up-to-date by avoiding these common mistakes
by Laura Stace Nov 2
Will Elon Musk's Twitter torpedo real estate's most critical debates?
Musk is already shaking things up just days after buying Twitter. That could have big implications for some of real estate's most pressing debates
by Jim Dalrymple II Nov 1
TikTok for real estate? A new app for agents aims for that and more
1060, a real estate listing app, advertises properties through videos of 60 seconds or less and allows users to search for properties by price, real estate agent, brokerage and keywords globally
by Lillian Dickerson Oct 28
Look professionally flawless with these 7 overlooked tech tools
Opinion
These underrated apps and tools can help you juggle the many aspects of your business with ease
by Jimmy Burgess Oct 28
Foiye launches, introduces industry to new social media destination
'Like millions of others, my passion includes spending hours perusing real estate listings for fun and inspiration - even when I’m not looking to transact,' — Foiye CEO Melinda Witmer
by Craig C. Rowe Oct 20
7 tactical marketing strategies to prepare agents for success in 2023
During an Inman Connect panel on Tuesday, social media coach, speaker and foreclosure expert Marki Lemons-Ryhal shared key tips for agents to up their marketing games
by Lillian Dickerson Oct 18
Let’s Tok about it: Creating fun, engaging content for your real estate business
Opinion
Embracing this app is embracing a living, breathing platform, where the full spectrum of personalities, opinions and characters are what gives air to its lungs
by Katelyn Castellano Oct 17
Use these 11 magic words to unlock opportunity in your business
Choose your words wisely. They truly do set the course for your journey. Focus on your ideal clients and how you can best serve them
by Jimmy Burgess Oct 13
7 tips for raising your profile (and building your network) with LinkedIn
Opinion
If you’re treating all of your social profiles the same, you’re missing out on the unique advantages LinkedIn offers
by Troy Palmquist Oct 11
Put your Instagram content to work! 3 steps for growing your audience
Don’t have time to create new content for every platform? Check out these three tips for how you can repurpose content you post on Instagram and use it for your email list