5 gentle prospecting ideas for your team 
Soft skills can help maintain "good vibes" and stave away dated sales scripts that deter clients. These gentle prospecting tips can help you and your team sell homes with heart over hustle
by Darryl Davis Jun 9
Don't wait, create! Help find hidden inventory for your buyers
Opinion
Inventory continues to be a challenge for all real estate agents, but you don’t have to wait passively for the market to provide inventory
by Tom Toole May 11
Prospects on the fence? Here's how to get them to make a move
Opinion
Overcome the client's uncertainty and lead them toward the best decision for their circumstances. Here's how to reach out to on-the-fence prospects, earn their trust and snag the client for life
by Tom Toole Mar 4
Want to effectively prospect the affluent? Adopt these 5 habits
Here we're tying together WealthQuotient co-founder David Friedman's 5 keystones for effectively prospecting the affluent, distilled from over a decade of advising global leaders in luxury
by David Friedman Nov 16
5 habits of agents who effectively prospect the affluent (Part 3)
In this weekly series, David Friedman shares the 5 keystones for effectively prospecting the affluent, distilled from over a decade of advising global leaders in luxury. This week, learn how to turn generic referrals into introductions by avoiding open-ended requests
by David Friedman Oct 25
Need leads? 10 tried-and-true strategies that won't fail
Prospecting can be an intimidating task for a lot of agents. However, there's really no right or wrong way to prospect, and each of us has to choose what works best for our personalities and styles. Here are a few ideas to help you get started
by Danny Brown Sep 2
Never miss an opportunity! 12 ways to streamline your marketing
Opinion
Your success is based on the deep-down habits you build into your marketing. Systematize your growth and expand your reach with these tips for ongoing, consistent progress
by Jimmy Burgess May 23
Need help prospecting? 10 tips for getting it done
As real estate agents, we are sales professionals. We find customers, we talk to customers, we serve customers. If we are trying to skip any of those steps, we are not doing our jobs. Here are the attitudes and behaviors of top sales professionals
by Todd Conklin May 14
A Coldwell Banker broker shares what it's like to be a seller right now
Kris Darwin, a Coldwell Banker sales manager in Louisiana, shares how an agent's sales pitch taught her an important lesson about relationships and empathy
by Marian McPherson Apr 30
12 ways to generate listings in a low-inventory market
Here are a few ways real estate agents can proactively persuade potential homesellers to put their properties on the market now
by Bernice Ross Feb 3
Take control of your market! 3 strategies for generating more listings in 2021
As you gear up for a successful 2021, consider rallying your team around listings to take control of your market this year
7 prospecting lessons agents can learn from fishing
Opinion
In many ways, prospecting is a lot like fishing, and there's so much agents can glean from the sport. Here's a little insight into what it takes to catch fish — and clients
by Jay Thompson Dec 9
Call your dad (or your mom)! They can help you reach your goals
Talking to family, friends, and neighbors is essential for agents. These conversations can help you find leads. Here are a few tips to make the most of these interactions
by Julie Nelson Nov 3
10 strategies for boosting profitability now
Here's how to beat iBuyers at their own game, where to find transactions, how to leverage short-form videos and more nifty strategies all agents need to shift their attention to today
by Bernice Ross Oct 28