Why open houses — home and away — are lead machines
Opinion
There's a lot of debate about the value of open houses. Whether you're in your neighborhood or on vacation, I find they're great for networking and expanding your sphere
by Troy Palmquist Nov 14
A Realtor's lament: Why open houses feel dirty
Opinion
Maybe we should stop chasing consumers and instead give them massive value when they become our clients. They might respect our profession more
by Stacey Duvall Nov 14
How to turn real estate rookies into sales superstars
As a real estate team grows, the broker’s responsibilities and work requirements grow along with it
by Pat Hiban Oct 18
The Real Word: Are open houses worth your time?
Opinion
Plus, a first-hand look at the iPhone 11
by Byron Lazine Sep 27
Are open houses worth it? How to ensure they’re not time-wasters
Opinion
If you plan properly and are strategic with your marketing, you’re more likely to land great offers that will lead to a sale
by John Giffen Sep 22
Open house manager OHGuests packages features with affordability
Barely a month old, this open house management solution for individual agents and hands-on brokers stresses data security and affordability, and it's flexible for all mobile operating systems
by Craig C. Rowe Sep 13
‘Cannabis Open House Party’ to launch social app Rila
The social real estate app announced Saudi-backed funding round of $1M and will celebrate app launch with themed open house get-together
by Craig C. Rowe Jun 25
A young woman in a cafe checking her home
Agent-developed app now gives agents access to safety features at no cost
by Craig C. Rowe Dec 6
A man using his cell phone
The company's intent is to assist real estate agents in communicating listing information with buyers as quickly as possible
by Craig C. Rowe Oct 5
MailChimp launches direct mail beta, admits print's not dead
Users can now use the popular email marketer's lists to target customers with custom postcards using the same interface as its email builder
by Craig C. Rowe Sep 20
A young woman in a cafe checking her home
Web and mobile app, launched by ICSF New Kid on the Block Jonathan Martis, links prospects to phone numbers, and it includes CRM and open house registration functionality
by Craig C. Rowe Aug 7
Compass new real estate yard sign
Circular metal signs will feature customizable lighting and send passers-by listing notifications
by Patrick Kearns Jul 17
6 ways you can show your Fourth of July patriotism in real estate
Host a celebration, put up decor, and don't get stingy with the sparklers
by Kayla Matthews Jul 4