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We don’t lack lead generation ideas. We lack execution. Choose a couple of these strategies, and take action today
by Jimmy Burgess Jun 1
23 ways to turn one listing into many, many more
Here are 23 strategies to market both the property and yourself, helping you turn your current listing into a springboard for future deals
by Jimmy Burgess Mar 3
These tools and tech promise an updated open house
Open houses are some of the few ways today's buyers can experience a property before agreeing to be formally represented by an agent, a byproduct of the long-simmering NAR settlement
by Craig C. Rowe Nov 30
Open up your open house! 5 tips for ensuring everyone has access
Every homebuyer has unique needs. By making your open house inclusive, you can welcome individuals with disabilities and ensure they have access to potential new homes.
by Amanda Deering Oct 31
Striving for safety: Helping your agents learn self-defense and personal protection
Opinion
62% of agents report that they have not taken a self-defense class before. This is one stat about safety that brokers can improve for their teams
by Jeff Lichtenstein Oct 13
Open house creeping up on you? Here's your quick prep to-do list
Get ready for your upcoming open house quickly to dazzle your clients and get offers pouring in
by Darryl Davis Sep 24
9 tips for creating a seller safety plan on your next listing
Opinion
There certainly isn't enough advice out there on seller safety, says safety expert Robert Siciliano. Here are some tips to ensure your sellers (and you) stay safe during showings
by Robert Siciliano Aug 9
Want an unforgettable listing? Try these 7 open house secrets
An open house is the perfect opportunity to make a last impact on clients and potential clients to grow your business
by Troy Palmquist Aug 2
7 ways to create name recognition with no budget
Opinion
No cash? Don't fret. There are plenty of ways to establish yourself as a new agent and make connections without spending a lot
by Darryl Davis Apr 26
Pivot! Pivot! 8 tips to expertly prepare for a market shift
Four real estate dynamos share eight things real estate agents must do to effectively advocate for their clients, improve their skills, safeguard their finances and build a business that stands the test of time
by Marian McPherson Apr 20
Spring Open House
The weeks leading up to the spring homebuying season have coincided with an uptick in open house activity unseen since before the pandemic, real estate agents told Inman
by Daniel Houston Mar 16
A eulogy for the (fun) open house
Jan. 20 marks 2 years since the first COVID-19 case in the US, and open houses — along with the dreams they embodied — have never been the same since, reporter Jim Dalrymple II writes
by Jim Dalrymple II Jan 20
Your listing presentation makes me look bad. Stop shading your competition
Opinion
The best thing we can do for our businesses is be honest about the services we provide, how we work and even how the industry itself works. We need to promote our services without suggesting that the competition is greedy, incompetent or unethical
by Teresa Boardman Oct 21
Inman Review: Kagent gives you a quick way to digitally manage open houses
Opinion
Kagent is a software that helps real estate agents manage open houses and deliver post-event surveys to buyers and leads. It's also a great example of how a well-designed user experience can speed adoption
by Craig C. Rowe Sep 30
The homebuyer in 2021? Middle-aged, married and college educated
Zillow Group's 2021 Consumer Housing Trends Report breaks down what buyers looked like in 2021, what they wanted most and how that compared to previous years