Is brand advertising or lead generation better for me?
Inman Connect speakers help break down which marketing strategy is best for each brokerage
OJO Labs' referral network is now live nationwide
Chris Heller, the chief real estate officer at OJO Labs, believes the interest in the platform shows how the industry's feeling on referral networks has evolved
by Patrick Kearns Dec 14
Realtor.com, Rocket Mortgage announce new partnership
The advertising relationship will direct interested homebuyers to Rocket Mortgage's pre-approval application
by Patrick Kearns Sep 30
OJO Labs launches exclusive referral network for 'top' agents
The company will pre-vet consumers and provide AI-fueled insight to real estate agents
by Patrick Kearns Sep 24
Realtor.com replaces lead-gen products with Opcity referral model in 60 markets
News Corp. subsidiary Move Inc. says it continues to offer realtor.com's lead gen products such as Connections Plus and Advantage Pro in about 90% of markets across the country
CEO of realtor.com operator Move: 'The game's not over'
David Doctorow says realtor.com can contribute to 'helping consumers think about making great homes and, when needed, sell homes' in partnership with the industry
Realtor.com sees user growth as News Corp. revenue drops 8%
Although News Corp.'s revenues dipped down to $2.27B, realtor.com saw average monthly unique users of its web and mobile sites grow by 6% year over year
Opcity leaders elevated following epic shuffle at realtor.com
A changing of the guard at the real estate portal also led to the ousting of 2 longtime executives
by Patrick Kearns Apr 23
Realtor.com is cutting agents' next bill by 60%
The real estate search portal says it's still seeing significant search and lead activity on its website
by Patrick Kearns Mar 20
Realtor.com sees growth, parent company revenues fall
The parent company of realtor.com owner Move also said revenue from its real estate services declined 5% year-over-year
by Jim Dalrymple II Feb 6
4 things you shouldn't shell out cash for anymore
Opinion
Change your habits in 2020 and stop wasting your money
by Matthew Szalecki Jan 13
The year in real estate technology
The year in tech featured the platform race, the rise of iBuyers and a whole lot of money
by Patrick Kearns Dec 17
Compass agent launches his own iBuyer platform
'It's just a way for me to add value to potential listing clients,' Jason Cassity told Inman
by Patrick Kearns Sep 13
RE/MAX Select finds success with Zillow after ditching realtor.com
The brokerage was once the second-highest spender on realtor.com. Now the company is finding new success with Zillow's Premier Broker
by Patrick Kearns Aug 28
WATCH: Tales from tech acquisitions
What happens after your company is bought? Two founders in the real estate industry share their experiences
by Inman Aug 14