The reputation you gain is the most important part of your branding, and it will ultimately be what makes or breaks you in this business
Opinion
Carefully choose who you surround yourself with because they will teach you, push you and provide unwavering support along the way
Opinion
Don’t spend tons of money on marketing or leads — focus on being you, connecting with people and giving unforgettable service they can’t help but tell others about
Keep your pipeline full of people who are close to taking action, and guide them along the way
It's important to protect yourself from exposure to arbitration, litigation and even mixed-up memories. Here's how to best protect your business
A collection of our best tools and tips for getting started in real estate
The key to building your brand and capitalizing on marketing efforts is to make it all about the people you serve
Opinion
Finding the right home can be quite different than successfully ratifying a contract on the right home, and the gap can be in your approach
Learning your area by touring non-stop is the best way to begin growing your skills
Newbie Brandon Mulrenin shares how he sold 116 homes in his first year
The rule of thirds: a simple method for posting
Opinion
Choose what fits your personality and works best for you
Showcase your skills, and capture leads
It’s important to hit the ground running in your real estate career. Here is a month-by-month guide to launching your marketing strategy
Put clients’ needs first, and their happiness will be your reward