Building personal brand from scratch panel at Inman Connect NY 2019 ICNY 19
You need to find what you stand for before you can figure out your logo and tagline
by Gabriela Barkho Feb 1
6 tips for taking your personal brand to the next level

Gary Vaynerchuk encourages people to be transparent and to tell stories — but he also says that to break through the noise, you need to “think like a media company.” This works for some agents, but others can benefit more from creating memorable experiences that deepen their professional relationships and create an emotional attachment to their personal brand. Here’s how to do just that.

by Molly McKinley Jan 24
ICNY 18 Marketing: Trends you cannot ignore
What does the big picture tell us about what is next in marketing? And how do you take advantage of it?
by Inman Mar 15
How to ensure your e-newsletter doesn't end up in the trash
Inman Connect NY 18 tackles this marketing must-have
by Patrick Kearns Jan 26
How to use PR to become a local real estate expert
'Real estate agents and real estate brokers are truly the keepers of all things local,' said Molly McKinley
by Amber Taufen Jun 22
Molly McKinley explains why agents should be storytellers

Molly McKinley, vice president of marketing for Adwerx, explains the value of storytelling in real estate, her favorite technology that helps her stay sane and more.

by Inman Jun 1