Too much information: Sellers risk privacy in era of 3D marketing
As interactive imagery spreads in real estate, homeowners and their agents increasingly have to consider ways to keep their personal information private
by Jim Dalrymple II Sep 10
How to choose the right virtual tour provider for you
If you haven't pivoted to offer virtual tours to your clients, what are you waiting for? Virtual tours are becoming industry standard, and they're not going away anytime soon. Here are 7 providers to choose from and what they bring to the table
by Georg Chmiel Aug 27
Vacation rental giant Vacasa to go public with $4.5B valuation
The rental management giant is merging with TPG Pace Solutions in a bid to go public via a special purpose acquisition company, or SPAC
by Jim Dalrymple II Jul 29
Matterport finishes first day of trading slightly down
The 3D imaging company's shares debuted Friday at about $14.42 and ended the day around $14.20. The firm went public via a merger with a special acquisition company
by Jim Dalrymple II Jul 26
3D tour giant Matterport makes its stock market debut
The company will begin selling shares via a SPAC merger at a moment when interest in 3D tours is surging — and when more competitors are inching onto Matterport's turf
by Jim Dalrymple II Jul 23
Ricoh360 Tours releases beta phase of virtual staging product
With its Theta line of compact, high-resolution cameras, Ricoh was one of the first major brands to introduce a product specifically for creating online real estate tours
by Craig C. Rowe Jul 14
Buy and build with Welcome Homes' online new construction platform
Welcome Homes augments a streamlined business plan with dynamic 3D visualization to let new homebuyers build and buy directly from their browsers
by Craig C. Rowe Apr 23
How to safely handle an open house
Holding an open house has always been a bit risky and has become even more so during the pandemic. To safely continue the practice, agents should keep these factors in mind
by Lillian Dickerson Apr 19
Matterport and rooomy advance relationship with immersive virtual staging
The partnership aims to provide consumers with as immersive and realistic a home tour as possible before seeing it in person
by Craig C. Rowe Mar 15
New camera promises 3D home scans in 15 minutes
Planitar's new Planix camera builds on the company's promise to enable fast and efficient 3D home scans
by Jim Dalrymple II Mar 1
Inman Handbook on digital home showings
With the evolution of real estate upon us, the Inman Handbook on digital showings is here to help you make sense of this still-evolving, but here-to-stay, property marketing strategy
by Craig C. Rowe Feb 15
Matterport going public via SPAC merger
The spatial data and 3D tour company estimates the enterprise value of the combined companies will clock in at approximately $2.3B
by Patrick Kearns Feb 8
Virtual 3D marketplace All3D is here for real estate
Opinion
The 3D marketplace has grand plans for the real estate space, the first of which includes an experiential retail and photo-realistic virtual staging offering
by Craig C. Rowe Feb 5
Upgrade your business: 8 areas every agent should invest in
At its core, real estate is a sales job, but staying relevant requires many skills, like marketing, creativity, technological innovation and more. To step up your game and elevate your business, here's where you need to invest time and money
by Marco Del Zotto Feb 3
New realtor.com partnerships will add more 3D tour options
The listing portal will now support 3D tours from imaging startups Asteroom and CloudPano
by Jim Dalrymple II Jan 20