Pulse: What's the best real estate marketing campaign you've ever seen?
What's that one marketing campaign that really stood out to you (and still does, even years later)? This week, we're inviting our readers to share their favorite marketing efforts — whether it's their own or someone else's
by Inman Sep 8
Pulse: Readers share their top marketing strategies for fall
Is your marketing plan ready for fall? This week, as we dive into marketing month, our readers share tried-and-true strategies every agent should be taking advantage of during leaf-peeping season
by Inman Sep 7
Home inventory healthier in cities than suburbs, where buyers spar
Suburbs have made up a growing share of Zillow's top areas by views per listing — a product of the pandemic's effect on inventory, according to a new analysis by the search portal
by Daniel Houston Sep 3
Sellers putting faith in their Zestimate? 4 steps for getting real on price
Here’s the proven four-step plan Carl Medford’s team uses at listing appointments to help bring sellers back to reality and win the listing
by Carl Medford Sep 2
Pulse: What are your top marketing strategies this fall?
This week, as we roll up our sleeves and prepare to dig deep into marketing month here at Inman, we want to know: What are the tried-and-true marketing tactics you're leaning on this fall? And what new strategies are you introducing to your plan?
by Inman Sep 1
Pulse: The biggest listing cliches today
What cliches in listing copy make you cringe and shake your head? Our readers share the most common stock phrases agents are using (but should probably stop) to entice buyers
by Inman Aug 31
3 major challenges our team overcame (and how we did it)
Here's how James Harris and David Parnes of "Million Dollar Listing LA" fame moved across the pond to The Agency and beat all the major challenges along the way — growing a team from scratch, with no contacts and no track record
by James Harris AND David Parnes Aug 26
Pulse: What are the biggest listing cliches?
When it comes to listing descriptions, some agents just miss the mark. This week, we're asking you to share the most cliched, worn-out phrases that you've been seeing in listing copy. What makes you cringe?
by Inman Aug 25
Pulse: Readers share their top listing faux pas
This week, our readers share a couple of listing mistakes and bad habits that can hamper a property's ability to sell. Are you guilty of any of them?
by Inman Aug 24
Pulse: What are your top listing faux pas?
This week, we're asking readers to share some major listing bloopers they're seeing right now. What are some tragic errors agents just shouldn't commit?
by Inman Aug 18
Pulse: Readers share how to make listings stand out in 2021
From virtual staging to 3D tours, agents today have a lot of tools and services at their disposal to really make a listing shine. Here's what our readers are using today
by Inman Aug 17
Pulse: How do you make sure your listings stand out in 2021?
There's a lot more to a listing today than ever before. So, what tools and strategies are you using to make sure your sellers' house shines?
by Inman Aug 11
How to use Instagram to motivate sellers to list with you
This ever-growing app is a powerful tool for building connections that result in leads contacting you. Here are a few creative ways Instagram can help you reach potential sellers
by Bernice Ross Aug 11
Pulse: Readers share the biggest issues with listing technology
From lack of optimization on MLS platforms to difficulties in adopting new tech, here are all the problem areas our readers shared with us this past week
by Inman Aug 10