Fireplaces are a highly sought-after feature — one that can really boost the value of a home. So, as an agent, being well-versed on their function today as well as installation details will make you look confident to your clients
What's the longest time one of your luxury listings lingered on the market? What caused the listing to get stale, and how did you fix the situation? Here's what readers had to say
What’s the most critical evolution luxury real estate has experienced? What’s most vital to luxury clients today? Here's what readers (OK, reader) said
What's the most tried-and-true tip when it comes to marketing luxury real estate listings? Readers share their top helpful hints
From leveraging Instagram's nifty Reels feature to introducing interactive floor plans, here's how our readers are spicing up their marketing plans for 2022
We’ve tapped into the top advice from Inman contributors to bring you this guide to getting the deal — from finding listings and getting your foot in the door for appointments to perfecting your pitch and winning the listing
Opinion
This platform benefits agents with unique luxury listings, investment properties, land and other real estate that doesn't get a lot of attention on the local MLS
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Take action now to formulate your marketing plan for listings, and you will see your business grow
Opinion
Some buyers think that a magic turn of phrase or one more marketing strategy will sell their home, but it's just not true. Much of the marketing magic happens upfront, so right-pricing and a solid rollout are essential
Prospective homebuyers submit requests for purchase loans at pace not seen since April
The software that rolled out on the heels of Zillow's ShowingTime deal added features for buyer tours and submitting offers, and it launched single sign-on for MLS accounts
Making changes and fine-tuning your marketing plan for next year? Tell us what you're introducing to your repertoire and how those strategies will help you stand out in 2022
Offer steak knives to entice buyers, don't door-knock, and forget about the internet when promoting your business — this week, our readers share some of the worst marketing tips and advice they've ever received throughout their careers
Ever been steered in the wrong direction? This week, we're encouraging you to share the most useless, misguided and downright terrible marketing tips you've ever received
This week, our readers chime in with their favorite marketing videos and efforts. Have an example of your own? It's not too late — we're encouraging you to continue the conversation in our comments section