Super App stronger, Zillow acquires Virtual Staging AI
Another online space editor means the portal leader continues to focus on helping agents better serve sellers and buyers better grasp the potential of a prospective home
by Craig C. Rowe Oct 9
With Matterport buy, CoStar makes it a ground game
Opinion
Homes.com's $2B investment in 3D tech indicates the ground assault has started, as it looks to absorb terabytes of property meta-data upstream into its products and marketing campaigns
by Craig C. Rowe Apr 23
Zillow teams up with Howard Hanna to offer Listing Showcase
The technology platform is designed to improve marketing for listings. Now, Howard Hanna agents will get to exclusively offer the tool to their clients in Pittsburgh and Cleveland
by Jim Dalrymple II Feb 29
Susan Daimler at Inman Connect
With more data showing that sharp, professionally edited photos help homes sell faster, products like Listing Showcase+ are well positioned to gain traction in an inventory-starved market
by Craig C. Rowe Feb 23
Zillow acquires CRM Follow Up Boss, super app 'mission' ongoing
'If you love Follow Up Boss now — just wait.' - Zillow President Susan Daimler
by Craig C. Rowe Nov 1
Zillow's Listing Showcase product released to 6 more markets
The enhanced property marketing service from the industry’s most popular portal is offered under the company’s ShowingTime+ division, limited to select agents in each market, the company said
by Craig C. Rowe Sep 1
Zillow's Listing Showcase is poised to change the seller equation
Opinion
As Zillow's Listing Showcase rolls out, it’s becoming clear that it will play a central role on the seller side of the business as it unlocks new premium revenue streams
by Mike DelPrete Aug 17
Will Zillow's Listing Showcase jolt agents with pay-per-listing pivot?
Zillow's new product represents a new business model — from pay-per-lead to pay-per-listing — that mirrors the way profitable international peers monetize their market-leading positions
by Mike DelPrete Aug 3
'Empowered with great products,' Zillow acquires Aryeo
Aryeo offers an online platform for managing real estate marketing media, founded by a trio of real estate photographers and media creatives. It will fall under ShowingTime+, Zillow said
by Craig C. Rowe Aug 2
Zillow's super app is taking shape — and the agent is front and center
Opinion
ShowingTime+, an offshoot of Zillow, has released Listing Showcase, a new way to market listings on the popular consumer search site that makes the agent the centerpiece
by Craig C. Rowe Jul 12
Zillow rolls out AI-powered 'super listing' tool
Listing Showcase is part of Zillow's new ShowingTime+ brand and is currently available to a select group of agents that partner with the portal giant, according to the company
by Jim Dalrymple II Jun 27