For many agents and teams, the opportunity cost of lost business might actually be costing them far more than a new shiny marketing approach. Here's what you might be doing wrong — and how to fix it
Although it was a challenge at first, now we're realizing the enormous benefits of running business in the digital space. That's why teams have to work on having the basics of virtual meetings down pat
Opinion
Selling yourself is a little bit like dating. You have to make a great first impression. So, here are a few things to keep in mind if you want to impress your clients from the get-go and make them feel like you're the perfect fit for their needs
Agents agree perceptions matter. But opinions vary on how much clients judge agents based on the vehicles they drive
Make your listings the focus, invite FSBOs and expireds, and work your farm with valuable information — learn from these agents how to get a high ROI from your efforts
If the sellers insist on interviewing other agents, have them put your competitors to the test — they won’t beat your response time, marketing plan and tech approach
Anticipate, prepare, plan, and practice your responses again and again
Show up with confidence, and know your strengths
What to do before, during and after your first listing appointment
How to plan for a fruitful next year
Scripts for overcoming objections
Don't let the negative take over
Devin Doherty shares his aggressive pricing and open house strategies
Memorize these questions before you head to your next listing appointment
Know these tips before you head to your listing appointment