IdealEstate aims for agent cooperation with nationwide recruiting, referral power
Opinion
Once a site for helping buyers curate home collections, the Salt Lake City-based proptech is now leveraging its 800K+ user base as a platform for recruiting
by Craig C. Rowe Mar 19
How to use job titles to prospect and make connections
Opinion
There's gold in the search if you know where to look
by Matt Muscat Jan 28
5 ways to generate leads without listings websites
Buying leads is expensive. Here are 5 ways to generate them without spending all that money.
by Gill Chowdhury Dec 14
social media bootcamp at luxury connect 2019
Industry experts who have mastered social media shared advice and answered agent questions during a special session at Inman Luxury Connect
by Inman Nov 5
The top 3 lead generation sources for agents
Outside of your sphere, how are you getting and converting new leads? Here are a number of ways that agents and brokers are finding those all-important new connections
by Christy Murdock Oct 30
Lead-gen game changer: Work the warm calls
Throughout your career, you’ll need to continue this network-building, back to basics, sphere of influence marketing
by Marilyn Blume Sep 25
How to use social media to deepen your niche
Social media expert Karen Albert has a few simple tips for the top social media sites for agents — they all start with finding your ideal clients
by Pat Hiban Sep 24
How to target market luxury clients on LinkedIn
Opinion
Here's how to rub elbows with luxury players on the social network for professionals
by Italina Kirknis Sep 23
Talkin' 'bout my generation: How to market to your client's stage in life
Everyone talks about marketing to millennials, but each generation has its own concerns. Find out what messaging works and how to make connections that each generation will respond to
by Christy Murdock Sep 20
Consulting firm T3 Sixty hires former NAR, Lone Wolf execs
Mark Lesswing previously served as chief technology officer at the National Association of Realtors and Jonathan Peterson was a sales executive at Lone Wolf
by Jim Dalrymple II Aug 29
3 marketing activities all agents should be doing
Opinion
Retention of current clients and referrals through their experiences will do more for you in the long run than any campaign ever could
by James Rozanski Apr 8
Paypal Mafia art
Led by Peter Thiel, Keith Rabois and other tech kingpins, the so-called PayPal Mafia and a group of Blackstone veterans are remaking the real estate industry in their image
by Teke Wiggin Sep 10
6 marketing trends real estate agents need to pay attention to in 2018
Don't skip these top producer strategies, or you'll likely miss out on lots of potential clients and income
by Jordan Scheltgen Aug 20
Social Media Guide fishing
From mastering video on Instagram to targeted ads on Facebook, social media can be tricky, but our experts have you covered
by Marian McPherson Jul 10
House head and tech keys
Whether its Facebook, Instagram, YouTube or new platforms like Nextdoor, let us know which networks work best for your business and which you want to learn more about
by Marian McPherson Jul 5