The No. 1 skill you need to convert leads into clients
Truly engaging is an essential component in providing stellar service from first contact to closing. Author and trainer Bernice Ross provides a step-by-step approach to evaluating your skills
by Bernice Ross May 23
More agents plan to switch brokerages in the coming year
Thirty-nine percent of agents plan to switch brokerages in 2024, according to Coldwell Banker Real Estate's latest survey, citing favorable commission structures and strong lead gen systems
by Marian McPherson May 1
6 steps that transform neglected clients into lifelong partners
Staying in touch with past clients and 'orphans' long after closing could be the key to a lifetime of repeat and referral opportunities. Coach Darryl Davis offers a strategy to help you reconnect
by Darryl Davis May 1
AI, machine learning power lead-gen tool from Realeflow
'Leadflow AI Agent also is much more cost-efficient than paying companies like Zillow up to 40% of commission income': Realeflow CEO
by Craig C. Rowe Apr 30
7 strategies to turn today’s bad economic news into more deals
Frustrated and anxious about economic conditions? Trainer Bernice Ross writes that, instead of waiting for change, agents can move forward with confidence by following these strategies
by Bernice Ross Apr 19
BoomTown is dealing with a service outage. Now agents want answers
Real estate professionals have been seeking answers since Wednesday, when many lost access to their personal websites, lead services and other tools provided by BoomTown, agents told Inman
30 listing lead generation ideas for real estate's new normal
If you want to build the listing side of your business post-NAR settlement, Jimmy Burgess has 30 practical, actionable, doable strategies tailor-made for this moment
by Jimmy Burgess Apr 11
Top 11 marketing strategies that'll help you spring into action
As the seasons change, coach Darryl Davis writes, it's time to freshen up your marketing and breathe new life into your connection with your sphere of influence
by Darryl Davis Mar 16
Using paid leads? Here's the FCC change you need to know now
Whether your lead gen leans into cold calls, direct mail, door knocking or portals, Bernice Ross talks to REDX's Curtis Fenn to find out what changes are afoot
by Bernice Ross Mar 1
Try these 7 budget-friendly lead sources with no upfront fee
In a market where agents must be expense-averse, Jimmy Burgess writes, generating leads that only have an expense if money comes in can make a lot of sense
by Jimmy Burgess Mar 1
Energized by AI, brokerage leaders eye big tech spend in 2024: Triple-I
Nearly 70% of brokerage leaders who responded to the latest Inman Intel Index earlier this month expect to invest in technology in 2024, with many now saying artificial intelligence is top of mind
by Daniel Houston Feb 28
For proptech adopters, waiting is one of the hardest parts: Triple-I
Brokerage leaders are still waiting to see the returns on their 2023 technology investments, according to the latest results from the Inman Intel Index. Read on for the biggest takeaways
by Chris LeBarton Feb 12
7 spring pop-bys that'll perk up your client relationships
Want to make real estate more fun for you and your clients? Check out Darryl Davis' ideas for spring-themed gifts
by Darryl Davis Feb 9
Ylopo's Raiya uses emerging voice mimicry to warm up your leads
The AI-driven tool offers agents and teams a generative power dialer, leaning into the fast-growing subset of human voice mimicry. That means your competition may not always be human
by Craig C. Rowe Jan 30
9 must-do moves to dodge the agent exodus
If you want to be a top-performing agent in 2024 — one who stays for the long haul — prioritize skill development to best adapt to the changing market, coach Darryl Davis writes
by Darryl Davis Jan 16