'Our industry continues to grapple with an overabundance of online leads,' Chime's Vice President of Sales Mike McGowan said
Opinion
Keep your agent website out of the 'Google graveyard' and turn it into a lead-generating machine with these solutions for common mistakes
Opinion
Your success is based on the deep-down habits you build into your marketing. Systematize your growth and expand your reach with these tips for ongoing, consistent progress
Opinion
If the majority of your transactions aren’t generated from a platform that you own, then you won’t be around in two years
Jimmy Burgess, Kaciana Champlin and Katie Day tackle how agents can use old-school tactics in new-school ways at Inman Connect Now
No other communication channel is as used today as text messaging, at least in terms of volume. Texting is also highly personalized because your brand is getting all of the recipient's attention. Here's how to make your efforts count
To stand out in a crowded, competitive market, it’s important to leverage the most valuable marketing channel available: word-of-mouth
Opinion
Whether it’s employee training, branding, refreshing your website or focusing on a good cause, pouring extra funds into your business or team is one of the most beneficial ways to grow
By making the best use of the tools available in today’s tech-laden world, you can free up time to focus on what really matters — building genuine, lasting relationships with clients and helping them find the property of their dreams
Be sure to utilize these simple strategies to capture more leads from your website with minimal effort and cost
Find out how Georgia Coast Homes’ Karin Carr learned to tap into her own power instead of following the pack
Informing homeowners of their property's value in the present market is a powerful way to remain top-of-mind. The unsolicited seller CMA video is a means to achieve this goal
Opinion
If you’re not out there interacting with the public on a face-to-face basis, chances are you’ve become a secret agent — and that has to change. Here is a variety of fun and engaging ways to get strangers to ask you about your job and real estate
With its acquisition of Unify, Propertybase is in a position to facilitate referrals between real estate brokers and lenders
Your ability to generate real estate listings will be key in 2021 being your best year in the business — take action now with one of these strategies