There's definitely value in outsourcing your advertising creative, budget and traffic, but make sure the result aligns with everything else you're doing to find new business
Catch up quickly on the most significant stories of the week, as determined by Inman readers. Here's this week's Inman Top 5
Opinion
While its value proposition isn't anything totally new, there are some cool add-ons here that should entice agents needing to fire up their marketing to take a second look
Catch up quickly on the most significant stories of the week, as determined by Inman readers. Here's this week's Inman Top 5
Here’s Jimmy Burgess’ list of 40 buyer and seller lead generation strategies that agents out there are using to win deals right now
Using rent-to-own platforms, helping buyers secure a home, doubling down on your niche market — 5 agents share how to make this fall your best yet
Are you familiar with CRM software and lead generation tools? What about AI? If you aren't familiarizing yourself with the latest and greatest in tech, you're missing out on an opportunity to kick your business up a notch (or two)
Opinion
There are plenty of dismal writing efforts that somehow make it into the marketplace (sorry, it's true). So, if you're willing to admit you're part of the problem, Agently can help you look like a better writer to your sellers
Propertybase's flexible suite of front- and back-office features is expected to broadly enhance Lone Wolf's technology appeal to brokers and teams
Here’s a handy list of video ideas that every agent can — and should — easily make to reach out to more potential buyers and sellers and keep in touch with past clients
August is a terrific month to set yourself up for the rest of the year. Take advantage of it by using these tactics and effectively spending your marketing dollars. Here's how
Cyber security and lead generation topped the list of tech tools agents wished their brokerages offered, according to a new National Association of Realtors study
Who doesn't want free leads from Google? Jimmy Burgess and Heidi Harris show you how to set up and optimize your Google Business Profile to become the go-to local expert at no cost to you
Three real estate brokers share how they help new agents navigate bidding wars, manage finances, and keep their sanity while building their business
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