Lead quality, Facebook behind latest REDX release
The latest iteration introduces customizable ad templates and an easier, more direct connection to Facebook accounts so campaigns can be created and launched in less time
by Craig C. Rowe Nov 5
11 transaction-generating strategies primed for success
It's up to you to make your own luck and find opportunities where others won't look. Jimmy Burgess offers strategies both old and new that are poised to work now
by Jimmy Burgess Oct 25
No need to pay for leads with these grow-your-business strategies
Heidi Harris with the Home Sweet Heidi Team shares the 5 core strategies she uses to consistently grow her business with Real's Jimmy Burgess
by Jimmy Burgess Oct 18
How to unlock the power of AI as you build your real estate team
By adopting AI thoughtfully and strategically, Verl Workman writes, companies can enhance efficiency, productivity and innovation
by Verl Workman Oct 15
Forget mega-teams. Half of all teams have 6 or fewer members
RealScout, T3 Sixty and Tom Ferry released an inaugural Teams Report on Monday, diving into challenges and opportunities as teams navigate sweeping economic and procedural changes
by Marian McPherson Oct 7
Situational prospecting: Do business today, build for tomorrow
Talking to local homeowners and adding value with the content you provide, Jimmy Burgess writes, will set you up for success both today and in the years to come
by Jimmy Burgess Oct 4
How to craft, hone and rock your elevator pitch
Marketing expert Jennifer McAlpine shares strategies for tailoring your approach and articulating your value with authenticity
Move class-action lawsuit shines harsh light on network's paid leads
Disconnected phones, undeliverable emails and presumed scams have all become more common, customers of Move's network of companies told Inman in the wake of the Aug. 23 class-action suit
by Marian McPherson Sep 23
How to market your business to get the phone ringing
Great marketing uses a framework that naturally grabs the prospect's attention and gets them to raise their hand and ask for additional information, Jimmy Burgess writes
by Jimmy Burgess Sep 22
Is speed to lead dead?
The best real estate lead isn't always the hottest or most time-sensitive one. Chris Drayer shares how to reach out and lead nurture in a way that's best for both you and your potential client
by Chris Drayer Aug 26
'Be a strategist, not a salesperson' to win with today's homesellers
4 leading Keller Williams owners share the key to creating a lead generation strategy that yields offers that homesellers can't resist
by Marian McPherson Aug 14
It’s still a listings game! 5 effective ways to generate listings now
Post-NAR settlement, it’s never been more critical to generate listings, Jimmy Burgess says. That’s why he sat down with Curaytor’s Jimmy Mackin to highlight these winning strategies
by Jimmy Burgess Aug 8
MaverickRE ushers in the era of AI sales coaching: Tech Review
MaverickRE uses AI to help train and analyze the performance of real estate sales professionals
by Craig C. Rowe Jul 19
An entirely new way to create listings where there are none
Bernice Ross interviews Realeflow CEO Greg Clement about how real estate agents can tap into the pool of cash buyers and investors for added lead gen leverage and market coverage
by Bernice Ross Jul 15
Redy launches cash-for-listing model in 5 markets
Homeowners use Redy’s interface to publish information about their home with the hope real estate agents will pay them in exchange for the listing business
by Craig C. Rowe Jun 18