Check out this can't-miss new year's expired listing opportunity
The right data and a winning marketing plan can set you up for 2025 success when you pursue expired listings, Jimmy Burgess writes
by Jimmy Burgess Dec 20
Move transfers 'fake leads' lawsuit to federal court
Move's counsel filed a Notice of Removal on Tuesday to move the class-action suit from state to federal court. The lawsuit claims Move knowingly sold unvetted and fraudulent leads to agents
by Marian McPherson Dec 10
Why your lead sources are setting you up for failure
The thing that's killing your real estate business, coach Ricky Carruth writes, is the way you've been programmed to think about leads
by Ricky Carruth Dec 5
RealScout releases Search Links, first major update to Pro+ platform
RealScout has launched Search Links, a new tool that enables agents to generate and nurture leads through personalized home search. Search Links is only available to RealScout Pro+ users
by Marian McPherson Dec 4
From likes to leads: How 1 agent turns Instagram Reels into closings
Generating half of her business on Instagram, agent Emily McAllister focuses on creating local content that provides value to her ideal client groups. Jimmy Burgess digs into how she does it
by Jimmy Burgess Dec 1
RentSpree releases 'Homebuyer Insights' tool for Florida Realtors
Designed to help agents unearth buyer leads from renter databases, RentSpree's new tool will now be available to the 6,000 members of Central Florida’s Space Coast Association of Realtors
by Craig C. Rowe Nov 27
Lead quality, Facebook behind latest REDX release
The latest iteration introduces customizable ad templates and an easier, more direct connection to Facebook accounts so campaigns can be created and launched in less time
by Craig C. Rowe Nov 5
11 transaction-generating strategies primed for success
It's up to you to make your own luck and find opportunities where others won't look. Jimmy Burgess offers strategies both old and new that are poised to work now
by Jimmy Burgess Oct 25
No need to pay for leads with these grow-your-business strategies
Heidi Harris with the Home Sweet Heidi Team shares the 5 core strategies she uses to consistently grow her business with Real's Jimmy Burgess
by Jimmy Burgess Oct 18
How to unlock the power of AI as you build your real estate team
By adopting AI thoughtfully and strategically, Verl Workman writes, companies can enhance efficiency, productivity and innovation
by Verl Workman Oct 15
Forget mega-teams. Half of all teams have 6 or fewer members
RealScout, T3 Sixty and Tom Ferry released an inaugural Teams Report on Monday, diving into challenges and opportunities as teams navigate sweeping economic and procedural changes
by Marian McPherson Oct 7
Situational prospecting: Do business today, build for tomorrow
Talking to local homeowners and adding value with the content you provide, Jimmy Burgess writes, will set you up for success both today and in the years to come
by Jimmy Burgess Oct 4
How to craft, hone and rock your elevator pitch
Marketing expert Jennifer McAlpine shares strategies for tailoring your approach and articulating your value with authenticity
Move class-action lawsuit shines harsh light on network's paid leads
Disconnected phones, undeliverable emails and presumed scams have all become more common, customers of Move's network of companies told Inman in the wake of the Aug. 23 class-action suit
by Marian McPherson Sep 23
How to market your business to get the phone ringing
Great marketing uses a framework that naturally grabs the prospect's attention and gets them to raise their hand and ask for additional information, Jimmy Burgess writes
by Jimmy Burgess Sep 22