Gary Keller says agents must accept 'easy deals' are dead
At Keller Williams' annual Family Reunion, franchise co-founder Gary Keller said 2025 won't be any better than 2024, but agents can thrive if they use market headwinds to their advantage
by Marian McPherson Feb 18
Zillow eyes rental dominance as segment revenue grows 25% in Q4
Zillow's Q4 revenues rose 17% annually to $544M while its rental segment generated $116M, according to an earnings release Tuesday that included news of a rental partnership with Redfin
by Marian McPherson Feb 11
The ABS Formula: Your key to closing 2 deals every week
Generating consistent business requires an understanding of both short-term success and long-term strategies, coach Ricky Carruth writes
by Ricky Carruth Feb 11
Choosing the right brokerage: What new agents need to know
Deciding which brokerage to join when you first start out as a new agent can either set you up for success or run your career off the rails before it begins, trainer Bernice Ross writes
by Bernice Ross Feb 10
Always-on and getting smarter, AI coaching options grow
If artificial intelligence can talk to your prospective leads about their housing needs, there’s no reason it can’t chat with you about your business, and it's ready to get talkative
by Craig C. Rowe Feb 10
How to reach and engage clients across generations
Engel & Völkers' Katelyn Castellano offers advice for connecting with and providing exemplary service to leads and clients from Gen Z through baby boomers
5 critical areas that agents cannot afford to skimp on in 2025
Sales stats may look like 1995, but this is not the time to go cheap on professionalism and fiduciary duties in our industry, Rachael Hite writes
by Rachael Hite Feb 1
Your social media blueprint from a 22-year-old real estate prodigy
Learn the social media secrets of Omer Reshid, a powerhouse real estate pro and social media expert who shares his insights with Real's Jimmy Burgess
by Jimmy Burgess Jan 31
Concierge Auctions, Luxury Presence form strategic initiative
'This partnership underscores our commitment to providing cutting-edge resources to help our agents thrive in the digital landscape and reach their most discerning clients' — Chad Roffers
by Craig C. Rowe Jan 30
FCC pushes Telephone Consumer Protection Act update to 2026
The Federal Communications Commission is pushing the Telephone Consumer Protection Act's 1-to-1 consent requirement to next year, due to an appeals court ruling
by Marian McPherson Jan 28
Maximizing a '3rd place': 3 keys to building relationships that transact
Third places, where people gather for face-to-face social interaction, offer opportunities for real estate agents in an increasingly fragmented and isolated society, team leader Carl Medford writes
by Carl Medford Jan 28
Yes, there's still time to make 2025 your best year yet in real estate
There is business to do, and someone is going to have their best year ever, Jimmy Burgess writes. Why shouldn't it be you?
by Jimmy Burgess Jan 26
Zillow, not CoStar, is Realtor.com's biggest competitor, Eales insists
As the rivalry with CoStar Group simmers, Realtor.com CEO Damian Eales is focused on housing policy and bridging gaps between the industry and consumers, he told a crowd Thursday at ICNY
by Marian McPherson Jan 23
'Should I stay or should I go?' 5 questions agents should ask
This is the time of year to find out what you need from a broker and whether your current broker can provide it, ERA Real Estate President Alex Vidal writes
by Alex Vidal Jan 18
SCOTUS upheld the TikTok ban. Here's what agents should do now
The Supreme Court upheld ByteDance’s divestiture deadline Friday. Experts Katie Lance, Cynthia Seifert and Jessi Healey offer solutions to help agents navigate this major shift
by Jessi Healey Jan 17