Tech tools agents need to make it through today's wild real estate market
Inman's tech expert selects his must-have products for any real estate business
by Craig C. Rowe Jul 6
OutboundEngine cranks up your email marketing to 11
Social media archives and an activity stream make this platform stand out
by Craig C. Rowe Jul 2
Email marketing send-off: MailChimp vs. Constant Contact
Which platform will be best for your business?
by Craig C. Rowe Jun 29
Interspire is an easy, contact-first email tool with a touch of CRM functionality
Get at-your-fingertips context for all the contacts in your list
by Craig C. Rowe Jun 17
Emma is smart, sophisticated and pretty
A CRM and email marketing tool to help make your business life run smoothly
by Craig C. Rowe May 26
Vertical Response is a proven, effective email marketing tool
Design, send and respond to email marketing from one easy platform
by Craig C. Rowe May 5
The Ten Commandments of email marketing: Part 2
Smart Ways to Build Effective Campaigns
by Kathryn Royster Apr 28
The Ten Commandments of real estate email marketing: Part 1
Smart ways to build effective campaigns
by Kathryn Royster Apr 21
MailChimp competitor offers email marketing templates tailored for real estate
Mailify templates employ responsive design, can be updated quickly with new listings
by Matt Carter Mar 27
10 reasons email marketing beats social media
While social is the popular platform of the day, it's not where deals are happening
by Jennifer Snyder Feb 18
How well-meaning agents are unwittingly annoying their prospects, clients and colleagues
Why every agent should 'own' their marketing -- literally
Relying on your broker may be convenient, but it could cost you business
by Guest Contributor Sep 30
With the right video content, agents are no longer just a salesperson, but a trusted real estate concierge
Give your sphere of influence valuable data and advice, and they will become faithful fans
How I make a real estate newsletter for 5,000 subscribers each week
What buyers and sellers need is market analysis, not cheesecake recipes
by ActiveRain May 28
Revamp your email marketing strategy: 3 tactics to boost open and click-through rates
Study finds more consumers want to see new listings that match their search criteria, not another monthly newsletter
by Guest Contributor May 15