Don't knock door-knocking. The benefits still outweigh the risk
Opinion
How unsafe is too unsafe? Is it time to forget about door-knocking, or can real estate agents still make it work effectively?
by Wendy Legerton Apr 25
Downplaying door-knocking danger: The Download
Today’s Download focuses on agent safety, including the wisdom and practicality of door-knocking in today's society
by Christy Murdock Apr 24
After Ralph Yarl, it's time to retire door-knocking once and for all
Opinion
A teenager was shot for being at the wrong address. Telling your agents to door-knock for new business is dated advice, and it could be deadly. It’s time to stop door-knocking
by Rachael Hite Apr 20
23 ways to turn one listing into many, many more
Here are 23 strategies to market both the property and yourself, helping you turn your current listing into a springboard for future deals
by Jimmy Burgess Mar 3
path, rainbow, success
Opinion
The pathway to success takes hours of mastering mundane activities to earn income, but it can lead to an exciting lifestyle that’s anything but boring
by Carl Medford Nov 3
Use these 11 magic words to unlock opportunity in your business
Choose your words wisely. They truly do set the course for your journey. Focus on your ideal clients and how you can best serve them
by Jimmy Burgess Oct 13
On a dime: Bootstrap your business with these 8 simple strategies
Four real estate agents share how fellow professionals can reconfigure their budgets and save on everything from tech, marketing, open houses, closing gifts, gas and so much more
by Marian McPherson May 6
7 ways to create name recognition with no budget
Opinion
No cash? Don't fret. There are plenty of ways to establish yourself as a new agent and make connections without spending a lot
by Darryl Davis Apr 26
A comprehensive guide to generating listings today
Here, Inman has created an extensive resource for ways to find inventory — from old-school methods to more creative approaches — when it seems like there's nothing left on the shelves
by Lillian Dickerson Mar 30
Door-knocking is fun if you do it right. Here's how to crush it
While many agents find it intimidating, this old-school lead gen strategy holds tremendous potential
Meet the 2 agents on California's gubernatorial recall election ballot
Agents David Bramante (R) and Kevin Paffrath (D) both made the ballot, and they are hoping for the chance to make their mark on California politics
by Lillian Dickerson Jul 22
11 objection-handling scripts agents need today
When it comes to working with buyers, objections are buying signs. Your role is to uncover their concerns, address them and move your clients forward in making the purchase. Here are a few important scripts to keep handy
by Bernice Ross Mar 10
Need more leads? 5 invaluable door-knocking tips
Door-knocking can be an impactful and memorable approach to establishing your name in new areas. So, if you're trying to cultivate your newly minted brand, here are a few tips to help you drum up new business
by James Harris AND David Parnes Feb 11
5 tips for taking traditional door-knocking digital
You don't have to abandon your traditional real estate door-knocking values — you simply have to pivot them. Here's how you can put a modern-day twist on something you've been doing for years
by Stacey Soleil Feb 9
Postcard marketers, rejoice: ProspectsPlus adds lead lists
The company behind 3-click mailing has made it even easier with included regional lifestyle and demographic lead lists and improved creative tools
by Craig C. Rowe May 15