Lofty acquires real estate CRM company Firepoint
While there is overlap in a number of product features, Firepoint's integration should bolster Lofty's CRM features, web marketing and namely, its customer base
by Craig C. Rowe Aug 9
Aidium launches 24/7 customer support for mortgage lenders
Business intelligence and mortgage customer relationship management platform's expanded services follow $19M Series A funding round led by PeakSpan Capital in April
by Matt Carter Jul 2
Dominate documentation this summer with these 4 hot tips
Want to cover yiourself and your clients while preventing miscommunication? Careful organization and documentation, Rachael Hite writes, can save your summer
by Rachael Hite May 30
Nimble powers up prospecting with PhoneBurner
Power dialers are effective ways to reach a lot of people in little time, and do so in an organized way, enabling timestamps, database updates and voicemail drops
by Craig C. Rowe Apr 18
Reliance helps South Dakota's oldest brokerage embrace the new
Hegg is an affiliate of Berkshire Hathaway and owned by Edina Realty. It was founded in 1945 when it specialized in farmland brokerage, later expanding into home sales and commercial realty
by Craig C. Rowe Apr 17
New release Harvist offers another option for lead farming
The company referenced a pending legal settlement that could change the way agents and brokerages make money, emphasizing the importance of communicating value to consumers
by Craig C. Rowe Apr 8
Aidium Mortgage CRM lands $19M in Series A led by PeakSpan Capital
Founded as Daily AI, Boulder-based Aidium rebranded last year to better align brands it had acquired — Whiteboard CRM and Recruitable.ai — under a single umbrella
by Matt Carter Apr 2
Atllas' model undercuts its best asset — its software: Tech Review
A tech-leaning, 100% commission brokerage, the company also sells its software separately to real estate agents
by Craig C. Rowe Mar 1
Cloze, marketing platform MAXA Designs announce integration
Cloze is known for its lighweight experience and emphasis on AI-backed communication and agent-first efficiencies, often expanding services through integration
by Craig C. Rowe Feb 28
Energized by AI, brokerage leaders eye big tech spend in 2024: Triple-I
Nearly 70% of brokerage leaders who responded to the latest Inman Intel Index earlier this month expect to invest in technology in 2024, with many now saying artificial intelligence is top of mind
by Daniel Houston Feb 28
Jungo and Homebot team up to cultivate mortgage prospects
Integration of Jungo's CRM solution with Homebot lets mortgage loan officers share real-time data and insights into market trends, interest rates and property values with prospective clients
by Matt Carter Feb 20
For proptech adopters, waiting is one of the hardest parts: Triple-I
Brokerage leaders are still waiting to see the returns on their 2023 technology investments, according to the latest results from the Inman Intel Index. Read on for the biggest takeaways
by Chris LeBarton Feb 12
RealScout and Cloze connect for highly anticipated integration
The 2 popular proptechs are known for assisting industry professionals with lead conversion and supporting long-term client interaction
by Craig C. Rowe Dec 5
Here's how to find the perfect fit when shopping for a CRM
Gone are the days of collecting business cards and cramming them into an overstuffed Rolodex. These days, customer relationship management software keeps client info safe and accessible
by Luke Babich Nov 22
Need leads? Try this easy approach to high-probability door knocking
Bernice Ross talks to long-time Bay Area broker-owner and trainer Jerry Kidd about how to integrate so-called old-fashioned marketing methods into a winning formula for growth
by Bernice Ross Nov 15