How agents can retain clients when they take a break from the market
When clients decide to put a pause on their home search, agents can ensure homebuyers and sellers stick with them when they're ready to reenter the market by staying top-of-mind
Recruiting new agents? 5 tips for making your brokerage stand out
New agents are a big part of a brokerage’s success. A good way to attract and recruit them is through effective and eye-catching marketing and branding campaigns that highlight your brokerage’s key differentiators. Here are a few tips
Sidestep client conflict: 17 tips for managing expectations
Opinion
The recent extreme sellers market has created equally extreme client expectations. These fundamental steps (and tips for every part of the process) allow you to manage those expectations effectively and win the approval of your most demanding clients
by Carl Medford Aug 25
Stop presenting and start conversing: the art of the listing conversation
Take your communication skills to the next level when you stop talking at sellers and start talking with them
by Darryl Davis Aug 16
That's it, I'm done! How to break up with a client
Cutting off a client can seem counterintuitive, but certain circumstances can make it seem like the only option. Here are some red flags that may warrant firing a client, and a few ways to go about it
by Luke Babich Aug 10
Want a free business boost? Here's how to make online reviews work for you
Reviews can truly be the currency of your business. Here's how you can create a positive experience for all of your clients — and stand out with your customer service
by Sam Trimble Aug 5
7 truths new agents need to know about short sales
Short sales can help homeowners in need get out of a financial obligation they can no longer afford ethically — but only when handled right
by Nicole Espinosa Jul 30
How this multifamily investor keeps his team on the same page
There are two keys to effective decision-making — assembling the right team and establishing a vision for that team. Here's how one investment firm works aligns everyone with company goals
by Michael Zaransky Jul 1
4 signs your client relationship is in trouble
Concerned your relationship with your client is on shaky ground? Here are a few telltale signs that your customers might be taking their business to another agent (and how to fix those issues)
by Rachael Hite Jun 30
Are you poised for growth? 7 things top producers should do now
Set yourself up to thrive no matter what the market does in the future. Here are a few fundamentals to focus on today — to create new highs for your business
by Jimmy Burgess Jun 27
Why agents and title agencies don’t always see eye to eye
While the title agency tends to bear its fair share of a transaction's detail-oriented work, it’s when communication and cooperation collapse that closings tend to be delayed
by Aaron Davis Jun 10
Working with investors? 5 key skills to master
Although they're lucrative to work with, investors come with their own set of challenges. And unlike working with homeowners, representing investors requires a different set of skills. Here are a few you need to master
by Andrew Syrios Jun 10
10 tips for working with picky homebuyer clients
Buying a home is one of the biggest financial decisions of a person’s life. Being a good agent means offering your expertise and honest opinions. It also means understanding how to deal with tough clients while maintaining a healthy working relationship
by Luke Babich May 3
4 ways to set seller expectations during this supercharged spring market
Most sellers don’t deal with real estate on a daily basis, and they are looking to you for professional guidance. With the spring market in full swing, set expectations early to help your sellers have a stress-free selling season
by Anthony West Apr 28
How to inspire client confidence in a frenzied market
Transacting in this fast-paced, frenzied market isn’t easy, and for many clients, it may even be extremely stress-inducing. Here’s how keeping your lines open, educating your clients and improving your communication can alleviate some of that anxiety
by Rachael Hite Apr 27