Opinion
When your customer’s personality style differs from your own, use the following techniques to keep the lines of communication open
Opinion
In this week’s video column, learn what brokers, owners and team leaders can do to market-proof their brokerage, business and agents
Realogy Expansion Brands CEO Sherry Chris reflects on ERA Real Estate's 50th anniversary and shares the 3 keys to creating a brand that thrives
Opinion
Find out how to optimize your virtual negotiation skills so that you can give your clients the best possible chance at success
Opinion
Overcome the client's uncertainty and lead them toward the best decision for their circumstances. Here's how to reach out to on-the-fence prospects, earn their trust and snag the client for life
Opinion
Many agents credit their achievements to mindful communication, both in what they say and how they say it. However, certain bad communication habits can undermine even the best intentions
Soft skills don't always come naturally, and real estate agents utilize so many in every transaction. Inman’s Dani Vanderboegh rounded up the top contributed how-tos, listicles and op-eds to help
Reputation is everything in real estate, and the wrong share on social media can undermine years of goodwill. Find out how to check out information before you pass it along to others
Using your CRM is all about getting seconds back in your schedule. Your database will free up more of your time and allow you to work smarter. Here's how it can help you set more appointments and sell more houses
This year will be all about the employee — more specifically, the year of honoring the choices of the individual. Here are the top 5 workplace trends leaders should be aware of
Auditing your CRM will build self-awareness and help you establish personal responsibility around your processes. Most importantly, you’ll sell more houses — which ultimately is the goal of every single real estate agent
Statistics say that clients typically go with the first agent they meet — so how can you make sure you're that agent? Well, it comes down to your marketing. Luxe marketer Tiffany McQuaid shares a few strategies that'll help you stand out from your competition
As the housing market continues to evolve, real estate agents at Inman Connect Las Vegas say they're keeping an eye out for ways to create connections between multiple regions
Providing outstanding customer service that helps create memorable experiences for your clients is absolutely paramount in our industry. Here's how you can ensure a positive and value-driven buying and selling experience
The clean up and repair work that remains in Hurricane Ida's aftermath is overwhelming for many, and investors who have rental properties that have been impacted will want to ensure their renters are treated with care