The rollout of the latest iteration of ChatGPT, calling itself Alex 4o, allows you and your business to do more than you ever thought possible. Author and trainer Bernice Ross shares the latest
Buyers and sellers are confused about the new rules of the road. Trainer Bernice Ross and Jeff Lobb discuss how agents can change up the conversation and add clarity and confidence
Frustrated and anxious about economic conditions? Trainer Bernice Ross writes that, instead of waiting for change, agents can move forward with confidence by following these strategies
Forget searching online for the perfect assistant, trainer Bernice Ross writes. AI is rapidly evolving, and the best assistant you have ever hired may be just a few clicks away
The real estate industry is in mourning as it says goodbye to one of its most powerful and glamorous figures, DirectOffer Chief Operating Officer Jennifer Berman
Author and trainer Bernice Ross and Verl Workman, co-founder of Workman Success Systems, discuss the strategies top-producing teams are leaning into now
If the proposed settlement is approved, multiple listing services will be forced to nix the buyer commission field by July. Now is the time to prepare, writes author and trainer Bernice Ross
Ready to get busy? Trainer and author Bernice Ross talks to Curaytor co-founder and CEO Jimmy Mackin about the marketing plays that are working right now
Whether your lead gen leans into cold calls, direct mail, door knocking or portals, Bernice Ross talks to REDX's Curtis Fenn to find out what changes are afoot
Agents should embrace client-centric approaches that include making their marketing materials about the client, trainer Bernice Ross writes
Author and trainer Bernice Ross provides the rundown on what to know, what’s most likely to change, how it may impact your pocketbook and steps to take to be prepared for what’s ahead
Real estate coach Bernice Ross shares top insights about the future of AI from MIT professor Dr. R. David Edelman from ICNY 2024
Trainer and author Bernice Ross talks to market expert Rick Sharga about red flags and opportunities to be found in the upcoming spring real estate market
Trainer Bernice Ross talks to popular TikTok credit expert Alisa Glutz to find out how you and your clients can optimize the potential of a credit profile for lower interest rates and better scores
Opinion
If your 2024 resolutions included health and fitness goals, trainer Bernice Ross offers a collection of great advice to help you stay on track