Offers are just the beginning: How to get top dollar for sellers
Opinion
Is your seller receiving a high number of multiple offers? Here's how to ensure sellers are satisfied that they got the best price and terms possible
by Carl Medford Apr 6
Here are the most costly mistakes you’ve ever made: Pulse
Some mistakes are easy to fix with a phone call or email; others not so much. As Back to Basics Month continues, we asked: What's the most costly mistake you've ever made?
by Inman Apr 6
When 'likes' don't get you listings: What your vanity metrics are telling you
As part of going back to basics, you need to take a look at where you're spending your time and money. This analysis will help you figure out what's working, what's not and what's next
by Laura Monroe Apr 4
What is ‘Back to Basics’ in 2022?
Opinion
There’s so much to learn and do in real estate today. Whether you’re just starting out in the business or trying to rethink the next phase of your career, it starts with figuring out what the new fundamentals really are
by Christy Murdock Apr 2
Here are your 'back to basics' must-dos for 2022: Pulse
It's time for spring cleaning the way you do business. As we begin Back to Basics Month at Inman, we wondered: What does going back to basics mean for real estate professionals (and the industry at large) in 2022? Here are your thoughts
by Inman Mar 30
Video is dominating internet search. Here's how to make it work for you
By identifying the content your clients desire, shooting quality videos, and positioning them in front of your ideal clients, your business can't help but grow
by Jimmy Burgess Dec 5
7 videos that will change the way you communicate with clients
If you’re looking to scale your business without sacrificing your communication with clients, start shooting videos that explain the next steps in their process. Not only will these videos help you as an agent, your clients will be better served as well
by Jimmy Burgess Oct 28
Zero-cost lead generation: How to set up your Google Business Profile
Who doesn't want free leads from Google? Jimmy Burgess and Heidi Harris show you how to set up and optimize your Google Business Profile to become the go-to local expert at no cost to you
by Jimmy Burgess Aug 1
3 ways to harness the power of positive thinking in your business
Having the right mindset is vital for succeeding in this industry — especially in the midst of a topsy-turvy year for real estate. Here's how positive thinking can really make a real and dramatic impact on your business
by Santiago Arana Apr 29
Want to level up your marketing? Here's how tech can help
By making the best use of the tools available in today’s tech-laden world, you can free up time to focus on what really matters — building genuine, lasting relationships with clients and helping them find the property of their dreams
by Derek Dowell Apr 28
8 ways to help buyers through an as is purchase
As-is sales are always ripe for complications in markets that typically entertain repairs and concessions after the inspection period. Agents need to make sure clients are as prepared as possible before going into a multiple-offer situation. Here's how
by Cara Ameer Apr 27
Working with buyers? It's time to forget these 8 key things
Help your buyers score a home by teaching them to run against current practices. Here's a list of critical concepts you need to encourage your buyers to forget in their search for that increasingly evasive thing — homeownership
by Carl Medford Apr 27
9 tactics to up your sales skills — and win more deals
This is the kind of market that favors the savvy salesperson, even above all the technology, marketing and trendy national brands. These are the times to get back to basics, to rediscover — or begin to uncover — the power of sales
by Craig C. Rowe Apr 26
Keep a lid on spending! 7 cash flow tips for your multifamily business
Some expenses, when left unchecked, can end up costing you. That's why keeping an eye on the money flowing out of your business can be a good way to improve your profitability. Here are a few tips for optimizing your cash flow.
by Bill Ham Apr 26
What real estate agents need to know about …
You have to be the expert on all things home. Here's what you should know about kitchen layouts, bathtub types and useful home safety tips
by Gerard Splendore Apr 26