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Boris Geheniau
Director,
Fundament All Media
About Boris
Boris is an Dutch entrepreneur specializing in online (real estate) marketing and communications. He’s director of Fundament All Media, the leading Dutch real estate communication firm and owner of Radyus an online advertising firm specializing in real estate advertising through Facebook, Google Adwords and other social channels.
Through his companies he has set up unique online platforms and partnerships in the Netherlands pulling together all Dutch real estate developers into a single online new homes database. Through this platform, 80% of all new homes listings are distributed online in the Netherlands. This year, he and his team worked together with ALL the Dutch insurance companies to produce a social marketplace for informal care. Through this marketplace, over 8 million people will be connected and transform the Dutch into a sustainable caring society. The Dutch will no longer solely have to rely on “insurance” money for taking care of each other and our loved ones.
Due to the ongoing financial and real estate crisis in the Netherlands, a lot of organizations are pulling together to change the way in which companies, government, and competitors work together. Joint investments can lead to collective savings and exponential knowledge transfer
“We, the Dutch, live in an enormous densely populated area. We are small, only 18 million people on 13000 square miles, and squeezed in between a lot of countries. The only way for us to survive, historically speaking, is through partnerships, it’s in our DNA;-)”
Boris is a passionate musician and a dedicated father to his five kids and true partner to his long time (18+ years) girlfriend and love of his live Jeanette.