A little snarky, but smart and sincere, Katie Maxwell,Vice President of Intero Real Services in Houston, has built a tech-forward brokerage without losing its boutique vibe. She embraces both collaboration and competition to increase productivity, confessing to pinning up pink slips in the office at the beginning of the month while also implementing exercising activities during the work week to increase morale. Her focus on hyper-local content, social connectivity and agent collaboration has helped Intero Houston become one of the metro area’s fastest growing real estate companies.