Now is the perfect opportunity to revamp your marketing and branding. Embrace this seven-day challenge to showcase your best self, starting with an enhanced bio
Far from a temporary, pandemic-era adaptation, multi-generational households are more popular than ever. Find out what NAR’s study reflects and how you can better serve your buyers
If you want to keep your pipeline filled, you can't slack off on marketing. Take this quiz to find out if you're doing everything you can (and should) be doing now
Designer César Giraldo believes the decision to conjure a custom branded fragrance for a single homeowner at 1859 Bel Air Road will pay off by bridging marketing, design and emotional appeal
Here are 23 strategies to market both the property and yourself, helping you turn your current listing into a springboard for future deals
Help your favorite non-profit unlock charitable gifts of real estate while you earn a full commission as well
Opinion
Under the Clear Cooperation Policy, a listing can be 'withheld' from the MLS and become an office-exclusive listing
Social listening and customer relationship management software allow agents to use data in real time to make informed decisions about both marketing and sales of properties
Real estate marketing tools and tactics can cost time, money, energy or repeat business, and therefore, it's imperative to parse through what's worth the investment and what's not
Elevate your social media feeds without spending a single penny. Explore these 14 free and easy-to-use tools for creating captivating graphics
Last week, we asked you to tell us where you're trimming the fat in your budget. Here's what you had to say
Think DIY is just for newbies to the real estate industry? Find out how you can bootstrap aspects of your business at any point — and how to decide which skills you bring to the table
In the first event of Fordham REI’s new series, Bess Freedman, CEO of Brown Harris Stevens, sat down with her mentor Barbara Corcoran for the kickoff of the school’s 'Titan Talks'
Opinion
When working with buyers, take that conversation one step further and share what you know about the different investment opportunities in real estate
Opinion
Green flags in leadership are just as important to identify as the red flags. Knowing which leaders are worth supporting and following matters as much as knowing those to avoid
As 'motivator and chief encourager' of Berkshire Hathaway HomeServices, Budnick said she's bullish about the upcoming year. Agents who get down to business will thrive, she added