Coach Darryl Davis' advice for spring? Get creative with your ideas, get courageous with your prospecting and be consistent in your approach to building and branding
by Darryl Davis Mar 11
Applying insights from the 'Harvard Business Review' and adapting them to the demands of real estate, Nikki Beauchamp writes, can elevate presentations from informative to influential
by Nikki Beauchamp Mar 11
As Inman announces its Marketing All-Stars, it's time to dive deep into all the marketing expertise you'll need to shine bright this spring
by Christy Murdock Mar 8
Jimmy Burgess shares 15 agents, team leaders and trainers who can help you find the perfect mix of content to grow your Instagram channel
by Jimmy Burgess Mar 8
The prestigious award honors the most creative, innovative and strategic-thinking marketers within the real estate industry for 2024
by Zohray Brennan Mar 7
Luxury consultant Chris Pollinger walks you through the steps to create a cohesive and integrated marketing strategy that leverages a variety of channels for more effective engagement
by Chris Pollinger Mar 7
Ready to get busy? Trainer and author Bernice Ross talks to Curaytor co-founder and CEO Jimmy Mackin about the marketing plays that are working right now
by Bernice Ross Mar 7
Think your website can't compete with the big portals? SEO expert David Marden writes that, with smart keyword planning, you can find your place in online search results
by David Marden Mar 6
The company's NeighborhoodWrap solution will use information to augment targeted landing pages, which can be associated with email, social media, video and listing presentations
by Craig C. Rowe Mar 6
If you want to raise your profile and stay top of mind in your chosen market, luxury consultant Chris Pollinger writes, it requires crafting an effective and recognizable brand identity
by Chris Pollinger Mar 6
Whether it was the photos, the property description, the website or the social media plan, what marketing element was a total turnoff?
by Inman Mar 6
Agent Danielle Lazier quit listing appointments because she was tired of giving away expertise with no reward. Here's how she susses out which clients truly want to work with her
by Danielle Lazier Mar 6
Whether your lead gen leans into cold calls, direct mail, door knocking or portals, Bernice Ross talks to REDX's Curtis Fenn to find out what changes are afoot
by Bernice Ross Mar 1
In a market where agents must be expense-averse, Jimmy Burgess writes, generating leads that only have an expense if money comes in can make a lot of sense
by Jimmy Burgess Mar 1
Author and trainer Bernice Ross provides the rundown on what to know, what’s most likely to change, how it may impact your pocketbook and steps to take to be prepared for what’s ahead
by Bernice Ross Feb 29
Implement an A to Z branding and marketing plan from expert Marci James to establish yourself as a knowledgeable and trusted real estate adviser
by Marci James Feb 27