Being a small business owner in a down economy can feel like a heavy burden, but take heart! Smart budget tactics and collaboration can help you weather the storm
A rebalancing market can be painful for agents. But it also presents opportunities for them to show off their marketing prowess, C-suite executives said last month at Luxury Connect
Opinion
As we jump into Marketing and Branding Month, we wanted to know: What marketing may feel out of date but still works like a charm?
Don't get bogged down with reinventing the wheel when it comes to marketing and communication. Take advantage of these straightforward tech tools to simplify your routine
In a shifting market, the right price is everything. Here's how to make sure you're helping your sellers crunch the numbers effectively from the get-go
Stop overcomplicating the process of creating a video content strategy to market your business and your listings. Jimmy Burgess helps you get started with a video content strategy
Follow the playbook of Calgary, Alberta Realtor Brad McCallum for YouTube success
What used to work may suddenly feel obsolete in a shifting market. Here’s how to change up your marketing and make it fresher, more relevant and more meaningful
It's time to dust off your mail lists and hope your graphic designer didn't take their Photoshop skills on the road to become a #vanlife influencer
Of course, you'll feature that listing on the MLS, but how do you take your marketing to the next level with YouTube? Learn how to create targeted ads to get your latest listing more exposure
Opinion
Only a small percentage of agents can answer these ten questions about their listings. Are you one of the select few who can?
Opinion
When growing your social media audience, remember that it will be a marathon and not a sprint. You want to build a qualified audience that will be receptive and will engage with your content
Learn how to make your video marketing pop and create a more effective, efficient and meaningful visual story. Wyoming agent Latham Jenkins offers insights and best practices for exceptional listing videos
Opinion
Being on social media is essential in the real estate industry today. It offers you the opportunity to connect both locally and with those who are part of the current relocation surge
Real estate agents are led to believe that there is a correlation between social media success and real estate sales success. It's time to separate facts from wishful thinking
Content creation for video doesn't have to be complicated. Here's how to get started