Stop overthinking it! 6 tools to create professional video with ease
Gone are the days of having to use busy, complicated professional-level technologies that require layering sound over visuals, dragging tiny arrows to cut milliseconds off of an opening or having to pay for high-end soundtracks
by Craig C. Rowe Sep 23
Don't wing it! Craft a video marketing strategy that gets results
The secret to growing your brand with video is a well-crafted video strategy
by Jessi Healey Sep 23
Clean your house, photographers tell homesellers in new survey
The points raised will likely not surprise many, but until MLSs around the country stop publishing bedroom photos with clothes on the floor and pots in the sink, here is a reminder
by Craig C. Rowe Sep 22
Counteract the latest Fed rate hike with a seller rate buydown
A solutions-oriented approach is essential to help buyers and sellers get their deals done in the current higher interest rate environment
by Troy Palmquist Sep 22
How this team got diverse in its marketing — and how yours can too
Focusing on the team's individual agents and what makes each one unique is key to Fast Real Estate Team's diverse marketing efforts
by Lillian Dickerson Sep 22
These marketing tools and strategies were (totally) worth the hype: Pulse
You let us know what marketing strategies actually did what they said they'd do and, most importantly, actually made you money
by Inman Sep 20
Finish strong! Create an accountability plan for the next 90 days
Too early to think about spring? Not according to Julie Busby. Start now, and get your pipeline in order for a great 2023
by Julie Busby Sep 19
This closing gift just might save your client's life(style)
You may think of it exclusively in terms of its pre-listing potential, but professional photography or videography could be a lifesaver for your clients in the years to come
by Troy Palmquist Sep 16
Pipeline frozen? 7 ways to get an avalanche of leads
Keep the leads pouring in and your business thriving with multiple streams of lead generation
by Jimmy Burgess Sep 16
Slowdown slump? 5 tips that'll let you come back swinging this fall
A market shift doesn't have to be bad news for your real estate business. Pivot now and you'll see great results from a more balanced approach
by Marcus Larrea Sep 15
Here's the most expensive marketing mistake you've ever made: Pulse
Whether it was billboards and shopping carts or a pricey digital marketing campaign, here's your most expensive marketing mistake
by Inman Sep 14
The do’s and don’ts of creating an engaging real estate brand
If you met someone today, would they be able to look you up online 6 months from now when they need a Realtor? The answer depends on the effectiveness of your brand identity
by Bernice Ross Sep 14
Promoting your event on Instagram? A step-by-step guide to getting attention
If you want to use Instagram to promote one of your upcoming events, you need to take it seriously. These 3 critical elements help ensure your event is a smash hit
9 non-salesy reasons to reach out to your database in 2025
A service-oriented approach leaves you and your clients feeling better about every interaction. Coach Darryl Davis offers 9 strategies for reaching out in a positive, authentic way
by Darryl Davis Sep 12
The ultimate list of 70+ strategies to generate listings in today's market
Regardless of market conditions, listings are an essential component of a successful real estate business. Here's how to locate them
by Christy Murdock Sep 12
10 fresh ways to make buyers fall in love with your autumn listings
September is a fantastic time to refresh your listings and create unique, eye-catching marketing campaigns that will get your listings sold now
by Bernice Ross Sep 9