A 9-step 'listening' consultation to help you talk to sellers post-Aug. 17
Be prepared for a listing appointment at a moment’s notice, have the tools at your fingertips, take notes, build connections, and stay focused on what’s best for the seller, Bernice Ross writes
by Bernice Ross Aug 19
From Zero to $150K: How this YouTube video strategy can deliver
If you’ve been debating if you should start producing YouTube videos for your business, now is the time to commit. Jimmy Burgess has the blueprint you need
by Jimmy Burgess Aug 18
Avoid client conflicts: 18 tips for properly managing expectations
Meeting and exceeding client expectations, team leader Carl Medford writes, means making sure you're communicating with them and helping them understand their transaction process
by Carl Medford Aug 15
It’s still a listings game! 5 effective ways to generate listings now
Post-NAR settlement, it’s never been more critical to generate listings, Jimmy Burgess says. That’s why he sat down with Curaytor’s Jimmy Mackin to highlight these winning strategies
by Jimmy Burgess Aug 8
Communicate value! But how? A step-by-step buyer's presentation
Need help highlighting value in a buyer-broker presentation? Jimmy Burgess talks with Andrew Undem, who shares his '8 pillars of value' strategy for showcasing client benefits
by Jimmy Burgess Aug 4
11 things great buyer's agents know before they show a home
Working with buyers is changing. Are you ready? Jimmy Burgess offers the insight you need so you can prove your value as you serve buyer clients
by Jimmy Burgess Jul 26
20 phone etiquette rules every real estate agent should follow
Christy Murdock shares essential phone etiquette tips to enhance client relationships and close more deals, including do’s and don’ts, preparation strategies and follow-up techniques
by Christy Murdock Jul 20
7 things that are a complete waste of time (but agents still do them)
Are you spending time on things that don't matter to your professional growth or the growth of your business? Jimmy Burgess offers a list of things you may be doing that are counter-productive
by Jimmy Burgess Jul 18
4 ways homesellers can maximize their home's appraisal value
Fair housing expert Dr. Lee Davenport says that your low appraisal may have nothing to do with the lack of landscaping
by Lee Davenport Jul 16
Will your chatbot get you canceled? 10 AI questions to ask
Fair housing advocate Dr. Lee Davenport shares 10 questions to ask before adopting an AI-based chatbot or consumer-facing platform for your real estate business
by Lee Davenport Jul 2
24 innovative video content ideas (with real-world examples)
Video is the best way to build a brand, connect with your ideal clients and generate quality leads, writes Jimmy Burgess. Get inspired by these proven, real-life examples from agents in the field
by Jimmy Burgess Jun 21
Anatomy of a client consultation: A head-to-toe approach
While negotiating skills are top of mind for agents as commission confusion sets in, consultant Rachael Hite offers a step-by-step strategy that should ensure optimal service all summer long
by Rachael Hite Jun 18
4 fair housing essentials any real estate professional can champion
Fair housing goes beyond knowing the protected classes. Dr. Lee Davenport offers a primer on 4 levels of fairness involved in fair housing and how to communicate the facts to buyers and sellers
by Lee Davenport Jun 14
7 things top listing agents know before every listing appointment
Are you really prepared for that listing appointment? Jimmy Burgess shares the things you need to know before you knock on the door
by Jimmy Burgess Jun 2
8 fair housing terms every agent should know
Keller Williams' Julia Lashay Israel offers a glossary to help you navigate the complex landscape of fair housing regulations and provide fair and equal service to all clients
The freshest business trends agents need to recognize in 2024
The business of real estate is evolving at an ever-escalating pace. Identify and act on emerging trends, Jimmy Burgess writes, and separate yourself from your competition like never before
by Jimmy Burgess May 10