Opinion
A 2021 survey showed that 1 in 3 real estate transactions were targeted by cyber criminals. Real estate agents can no longer afford to ignore the threat or meet it with a one-line warning at the bottom of their email signature
Opinion
More and more Russian hackers are looking to unleash cyberattacks across the world. Keep yourself and your clients safe
Opinion
Agents who had a blockbuster year in real estate need to ensure that there's a financial plan in place. Here are some key tax planning strategies to consider
Opinion
Crimes of the heart and crimes of the wallet often go hand in hand. Here’s what you can learn from the recent spate of scam-based documentaries
Opinion
Communicating in a way that's natural, easy and from-the-heart, rather than from a cut-and-dried script, allows you to make a personal connection with the client
Opinion
Your SOI consists of a group of people who already know you well. Developing a plan to grow this group over time will become a huge source of repeat and referral business
Opinion
In a hot seller's market, how should agents help their clients with pricing, bidding strategies and closing successfully? Here's how to set appropriate buyer expectations from the start
Building a real estate company or team can be messy, but business is simple. Get back to basics and focus on what matters
Opinion
Is your seller receiving a high number of multiple offers? Here's how to ensure sellers are satisfied that they got the best price and terms possible
Some mistakes are easy to fix with a phone call or email; others not so much. As Back to Basics Month continues, we asked: What's the most costly mistake you've ever made?
Opinion
Think you have to get up at 3 a.m. to be successful? Here's why it might be a good idea to set your alarm a little later
It’s the little things that matter most when it comes to making your workday more productive
Opinion
Whether you are launching your career or moving to a new brokerage, here are the strategies you need to start off on the right foot
Opinion
Marketing and building your brand are 2 of the most essential things you can do to build your business. There are countless ways to do both, but one of the most basic is using direct mail
As Coldwell Banker embarks on a new branding effort, Chief Marketing Officer David Marine advised agents to be authentic and to differentiate themselves from their peers
Opinion
A robust network is the best way to find new leads, line up your next job or help big clients find homes that meet their exact specifications