Bi-coastal luxury agent Cara Ameer says these thoughtful points can pivot DIY buyer prospects into loyal lifelong clients
Fair housing advocate Dr. Lee Davenport shares 10 questions to ask before adopting an AI-based chatbot or consumer-facing platform for your real estate business
A brokerage with access to a commercial division, Troy Palmquist writes, experiences a whole new way of serving clients, adding value and creating professional synergies
Digital marketing expert Marci James offers tips to help you elevate your real estate website with backlinks and on-page SEO, improve your digital footprint and earn top-of-mind name recognition
What do you make of commission-sharing workarounds, and how are you planning to change up your communication strategy?
Is it better to buy now or wait it out in today's housing market? RE/MAX President Amy Lessinger lays out the factors that can help you help buyer clients decide
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
Trendy or tacky? 'Hawk tuah' is enjoying virality on TikTok (and beyond), and agents are getting in on the trend. Rachael Hite is here to tell you why that's a bad idea for your professional reputation
Mindfulness is a powerful and practical skill that can enhance your edge, efficiency and performance in both personal and professional realms, broker and coach Aaron Hendon writes
The clock is ticking on implementation of NAR's commission lawsuit settlement. Team leader Carl Medford outlines what buyer agents need to know to be successful under the new rules of the road
Luxury advisor Chris Pollinger shares strategies built around PR, marketing and events so you can leverage the power of publicity and grow your real estate business
Think about the time you spend doing your own bookkeeping, Maeda Palius and Amy Chorew write, then contrast that with profit potential of using that time for income-generating activities
Engaging with your network is not a one-and-done proposition, Mauricio Umansky writes. It's about consistent effort and effective communication
Clever CEO Luke Babich writes that partnering with well-qualified lenders helps you help your clients, build your brand and add value to every real estate transaction
Here are the words of wisdom you've heard lately from friends, colleagues, mentors and coaches
Not sure what to say to buyers and sellers about the way compensation works today? Bernice Ross offers insights from Accredited Buyer Representative instructor Rhonda Hamilton