Truly engaging is an essential component in providing stellar service from first contact to closing. Author and trainer Bernice Ross provides a step-by-step approach to evaluating your skills
Want to make great strides in your business? Jimmy Burgess believes that the answers you seek to a successful real estate practice may be simpler than you think
Opinion
Managing broker and new Inman contributor Cassie Walker Johnson writes that in the evolving real estate market, investing in buyer agent compensation benefits everyone
For multistate CEO and new Inman contributor Troy Reierson, doing business is about more than numbers. It's about a service-oriented approach that changes lives
In the face of so much rapid change and an often-frustrating lack of clarity from The Powers That Be, what the heck are you supposed to tell your buyers and sellers now?
Lawsuit alleges search results on Mortgage Matchup are 'designed to steer borrowers to brokers who funnel nearly all their business to UWM' regardless of which lender offers best loan terms
Unique, engaging and highly specific content can make you a trusted resource for buyers and sellers locally and regionally, Chicago broker David Marden writes
For real estate agents, highlighting diverse financing options is one of the easiest ways to attract more traffic to their listings. Clever's Luke Babich shares programs and options to know about
Gaining traction in your market isn’t just about spending money. The Agency’s Rainy Hake Austin recommends focusing on creativity, authenticity, strategic thinking and these free marketing strategies
From neglecting digital platforms to disregarding personal branding, Side's Manny Solis writes, here are 5 critical rookie mistakes that often derail real estate marketing campaigns
Ready to transform the way you communicate your value to clients? Marketing expert Marci James helps you reshape the relationship through clear communication and exceptional results
Stop trying to generate leads, new Inman contributor Lauren Harris writes. Start creating a community with the power of content creation that speaks to the neighborhoods you serve
Join Maris Messervey, founder of The Social Broker, on Inman Access as she reveals expert strategies for showcasing authentic value and growing your business on social media
Now more than ever, real estate needs innovators like you. Nominations for the 27th annual Inman Innovator Awards close May 31. Don't let the industry's next great idea fall through the cracks
The local intelligence company's latest tool automatically surfaces locations for homebuyers based on the homes they're already scrolled, offering an alternative to traditional search tactics
Inspired by the comments of dozens of members of the Inman community on a recent Facebook post, we wanted to find out what you think about the recently signed TikTok ban