Mat Ishbia
Lawsuit alleges search results on Mortgage Matchup are 'designed to steer borrowers to brokers who funnel nearly all their business to UWM' regardless of which lender offers best loan terms
by Matt Carter May 16
How to engage brokerage clients through SEO and content creation
Unique, engaging and highly specific content can make you a trusted resource for buyers and sellers locally and regionally, Chicago broker David Marden writes
by David Marden May 16
Marketing listings through qualified buyer financing options
For real estate agents, highlighting diverse financing options is one of the easiest ways to attract more traffic to their listings. Clever's Luke Babich shares programs and options to know about
by Luke Babich May 16
public speaking, marketing, audience, stage
Gaining traction in your market isn’t solely based on budget, The Agency’s Rainy Hake Austin writes. Prioritize creativity, authenticity, strategic thinking and these free marketing ideas
by Rainy Hake Austin May 15
Avoid these top 5 rookie mistakes in real estate marketing
From neglecting digital platforms to disregarding personal branding, Side's Manny Solis writes, here are 5 critical rookie mistakes that often derail real estate marketing campaigns
by Manny Solis May 13
Your essential marketing toolkit for a post-NAR settlement landscape
Ready to transform the way you communicate your value to clients? Marketing expert Marci James helps you reshape the relationship through clear communication and exceptional results
by Marci James May 13
How to create content that connects you to your community
Stop trying to generate leads, new Inman contributor Lauren Harris writes. Start creating a community with the power of content creation that speaks to the neighborhoods you serve
by Lauren Harris May 7
Keeping it real: How to showcase your unique value on social media
Join Maris Messervey, founder of The Social Broker, on Inman Access as she reveals expert strategies for showcasing authentic value and growing your business on social media
by Claire Buzzanca May 3
Beautiful minds wanted: Nominate Inman Innovators before the cutoff
Now more than ever, real estate needs innovators like you. Nominations for the 27th annual Inman Innovator Awards close May 31. Don't let the industry's next great idea fall through the cracks
by Inman May 3
Local Logic fine-tunes home search with new NeighborhoodMatch tool
The local intelligence company's latest tool automatically surfaces locations for homebuyers based on the homes they're already scrolled, offering an alternative to traditional search tactics
by Craig C. Rowe May 1
Here's how you feel about a potential TikTok ban: Pulse
Inspired by the comments of dozens of members of the Inman community on a recent Facebook post, we wanted to find out what you think about the recently signed TikTok ban
by Inman May 1
Help buyers find their right-now home by selling the 10-block radius
No longer is finding the dream home the only consideration when looking for real estate. You must find a community fit for your buyers too, new Inman contributor Charles Banfield writes
by Charles Banfield May 1
6 steps that transform neglected clients into lifelong partners
Staying in touch with past clients and 'orphans' long after closing could be the key to a lifetime of repeat and referral opportunities. Coach Darryl Davis offers a strategy to help you reconnect
by Darryl Davis May 1
Don’t let your feelings or bank account dictate your value
If you're having trouble conveying your value to clients, it may be because you don't believe in it yourself. Coach Darryl Davis provides the pep talk you need to take center stage as a client coach and advocate
by Darryl Davis Apr 30
As settlements move forward, get back in the saddle: The Download
Opinion
With preliminary approval of NAR's deal and a new settlement proposal from HomeServices of America, can we finally all get back to business?
by Christy Murdock Apr 27
10 things to think about when thanking your referral partners
Want to work smarter, not harder? Nurture your referral pipeline with these tips from coach Darryl Davis for a steady flow of new leads
by Darryl Davis Apr 27