Real Estate Marketing Ideas & Strategies
Want to make great strides in your business? Jimmy Burgess believes that the answers you seek to a successful real estate practice may be simpler than you think
Lawsuit alleges search results on Mortgage Matchup are 'designed to steer borrowers to brokers who funnel nearly all their business to UWM' regardless of which lender offers best loan terms
Unique, engaging and highly specific content can make you a trusted resource for buyers and sellers locally and regionally, Chicago broker David Marden writes
For real estate agents, highlighting diverse financing options is one of the easiest ways to attract more traffic to their listings. Clever's Luke Babich shares programs and options to know about
Gaining traction in your market isn’t solely based on budget, The Agency’s Rainy Hake Austin writes. Prioritize creativity, authenticity, strategic thinking and these free marketing ideas
From neglecting digital platforms to disregarding personal branding, Side's Manny Solis writes, here are 5 critical rookie mistakes that often derail real estate marketing campaigns
Ready to transform the way you communicate your value to clients? Marketing expert Marci James helps you reshape the relationship through clear communication and exceptional results
Stop trying to generate leads, new Inman contributor Lauren Harris writes. Start creating a community with the power of content creation that speaks to the neighborhoods you serve
Join Maris Messervey, founder of The Social Broker, on Inman Access as she reveals expert strategies for showcasing authentic value and growing your business on social media
Now more than ever, real estate needs innovators like you. Nominations for the 27th annual Inman Innovator Awards close May 31. Don't let the industry's next great idea fall through the cracks
The local intelligence company's latest tool automatically surfaces locations for homebuyers based on the homes they're already scrolled, offering an alternative to traditional search tactics
Inspired by the comments of dozens of members of the Inman community on a recent Facebook post, we wanted to find out what you think about the recently signed TikTok ban
No longer is finding the dream home the only consideration when looking for real estate. You must find a community fit for your buyers too, new Inman contributor Charles Banfield writes
Staying in touch with past clients and 'orphans' long after closing could be the key to a lifetime of repeat and referral opportunities. Coach Darryl Davis offers a strategy to help you reconnect
If you're having trouble conveying your value to clients, it may be because you don't believe in it yourself. Coach Darryl Davis provides the pep talk you need to take center stage as a client coach and advocate
Opinion
With preliminary approval of NAR's deal and a new settlement proposal from HomeServices of America, can we finally all get back to business?
Want to work smarter, not harder? Nurture your referral pipeline with these tips from coach Darryl Davis for a steady flow of new leads
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