From Zero to $150K: How this YouTube video strategy can deliver
If you’ve been debating if you should start producing YouTube videos for your business, now is the time to commit. Jimmy Burgess has the blueprint you need
by Jimmy Burgess Aug 18
Be different. Be special. Be the expert your clients need now
Mastering a niche makes you more valuable in the eyes of consumers, senior real estate expert Nikki Buckelew writes, and it makes selling real estate a far more interesting and enjoyable career
by Nikki Buckelew Aug 16
Are we allowed to let clients know about concessions upfront?
Opinion
With all the commission confusion surrounding the new rule implementation, compliance expert Summer Goralik answers your burning questions
by Summer Goralik Aug 16
'Be a strategist, not a salesperson' to win with today's homesellers
4 leading Keller Williams owners share the key to creating a lead generation strategy that yields offers that homesellers can't resist
by Marian McPherson Aug 14
Is it possible to market a seller wanting to offer a concession?
Opinion
With all the commission confusion as we near the Aug. 17 implementation deadline, compliance expert Summer Goralik is here to answer your burning questions, starting with concessions
by Summer Goralik Aug 13
It’s still a listings game! 5 effective ways to generate listings now
Post-NAR settlement, it’s never been more critical to generate listings, Jimmy Burgess says. That’s why he sat down with Curaytor’s Jimmy Mackin to highlight these winning strategies
by Jimmy Burgess Aug 8
Zillow Gone Wild gets hit with $300K copyright infringement suit
Washington photographer said Zillow Gone Wild used her photo without permission in 2022. After attempts to negotiate payment of roughly $30K, she's now suing for a max judgment of $300K
by Marian McPherson Aug 5
Nick Mallory | Image by AJ Canaria Creative Services
Nick Mallory, brand director with Boneyard Beer and VP of Ackley Brands, told real estate pros at Inman Connect Las Vegas on Tuesday that the need to stand out isn't exclusive to beer brewers
by Richelle Hammiel Jul 31
Jackie Soto, Masheed Parsons, Gary Ashton and Delinda Crampton at Inman Connect in Las Vegas | Image by AJ Canaria Creative Services
Jackie Soto led a panel at Inman Connect Las Vegas on Tuesday titled 'Top Tips for Generating More Listings in a Crowded Market'
by Richelle Hammiel Jul 31
Engel & Völkers unveils Canva collaboration for agent marketing
E&V Create powered by Canva will be accessible to all Engel & Völkers Americas agents. The tool features thousands of Engel & Völkers templates, Inman has learned exclusively
by Lillian Dickerson Jul 31
Oh, what a feeling: 4 experts share how to create a brand that lasts
At Inman Connect Las Vegas, branding experts Kevin Knight, Sydney Miller, Griff O'Brien and Elias Astuto said strong values, authenticity and substance are key to creating unforgettable brands
by Marian McPherson Jul 30
7 musts for buyer presentations ahead of the commission deadline
Marketing expert Marci James shares strategies designed to help you showcase your value, negotiate commissions with confidence and build a thriving buyer's agent business in 2024
by Marci James Jul 30
Big brand marketing platform SOCi is the latest to join MoxiCloud
Of specific interest to MoxiWorks customers may be SOCi’s Genius Social, an AI-driven social media content planner and assistant
by Craig C. Rowe Jul 26
Demystifying KPIs and essential marketing metrics
Embracing data-driven strategies is essential, new Inman contributor Tara Meier writes. Make it your mission to understand how these insights can guide your decisions and ongoing processes
by Tara Meier Jul 25
3 must-have skills for building rapport with real estate clients
By building rapport, The Agency's John Antretter writes, agents can not only secure immediate business but also build a network of loyal clients who will return and refer others for years to come
by John Antretter Jul 23
20 phone etiquette rules every real estate agent should follow
Christy Murdock shares essential phone etiquette tips to enhance client relationships and close more deals, including do’s and don’ts, preparation strategies and follow-up techniques
by Christy Murdock Jul 20