Real Estate Marketing Ideas & Strategies
With a clear roadmap laid out for your marketing, reaching your destination in 2023 is only a matter of time and effort
Cold calling can be an intimidating prospect for many real estate agents, but it doesn’t have to be. Turn cold calls into warm leads and drive more sales for your business
Opinion
Don’t be afraid to be bold and daring with your design. As we venture into better, brighter times many will want their home to be a direct reflection of that
Although AI isn’t likely to replace agents any time soon, those who fail to embrace these powerful tools will lose significant market share to those who do
Your clients will always surprise you with questions that you may not know the answer to, but it is our duty to be educated, knowledgeable, and a source of information and value to our clients
This is the market where opportunity abounds for the diligent, professional agent. Homeowners who have been unable to sell their homes need your expertise
Cheplak spouted client case studies, citing reductions in Zillow ad spends in lieu of custom, individual emails, telling agents to get back to basics at Inman Connect New York on Thursday
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Real estate agents should prepare to point consumers toward information that will help them navigate a return to a normal, slower market, Anthony Lammachia said at ICNY on Wednesday
Social media coach Chelsea Peitz shared a 3-step plan for agents looking to find their voices in a video format at Inman Connect New York on Wednesday
Matt Lionetti and Tyler Whitman, of The Agency, and Sarah Desamours, of Douglas Elliman, shared their strategies for authenticity on social media with attendees at ICNY on Wednesday
James Becker, Nancy Almodovar and Richard Grossman spoke at Inman Connect New York on Tuesday about strategies they've employed recently to generate new business
In 2023, if you put an emphasis on the art of human connection and tap into your ideal clients, you have a chance to see the success you're after using the platform
From inspiration to education, you can find all the fuel your brain needs from these YouTube channels
Houses of this period are hitting the market all across the country. Many require updates and renovation to meet the needs of today's buyers
If you’re ready to build your brand on a site exclusively devoted to real estate professionals and enthusiasts, Foiye is the place to be in 2023
Look to investment and second home properties as a way for your agents to maintain income and grow their businesses – especially in a changing market
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