QUIZ: Have you gotten lazy with your marketing?
If you want to keep your pipeline filled, you can't slack off on marketing. Take this quiz to find out if you're doing everything you can (and should) be doing now
by Laura Viñalet Mar 3
23 ways to turn one listing into many, many more
Here are 23 strategies to market both the property and yourself, helping you turn your current listing into a springboard for future deals
by Jimmy Burgess Mar 3
This little-known niche helps charities (and agents) get paid
Help your favorite non-profit unlock charitable gifts of real estate while you earn a full commission as well
by Bernice Ross Mar 2
Combine social listening with your CRM to upgrade your marketing
Social listening and customer relationship management software allow agents to use data in real time to make informed decisions about both marketing and sales of properties
by Alyssa Brody Mar 1
Is it worth it? The cost risks of 10 traditional marketing tactics
Real estate marketing tools and tactics can cost time, money, energy or repeat business, and therefore, it's imperative to parse through what's worth the investment and what's not
Easy and FREE: 14 tools to create stunning social media graphics
Elevate your social media feeds without spending a single penny. Explore these 14 free and easy-to-use tools for creating captivating graphics
by Jessi Healey Mar 1
Here's where you're cutting back your marketing spend: Pulse
Last week, we asked you to tell us where you're trimming the fat in your budget. Here's what you had to say
by Inman Mar 1
The no-nonsense guide to bootstrapping your business
Think DIY is just for newbies to the real estate industry? Find out how you can bootstrap aspects of your business at any point — and how to decide which skills you bring to the table
by Christy Murdock Mar 1
Helping new buyers get 'invested' in real estate
Opinion
When working with buyers, take that conversation one step further and share what you know about the different investment opportunities in real estate
by Brittny McKay Feb 28
Quitting time? How brokers can help cash-strapped agents survive
Opinion
In a market where listings are still scarce, a mid-career agent is having difficulties. What can the broker do for an agent in this position, who is completely strapped for cash?
by Anthony Askowitz Feb 28
Circa 2010: What real estate agents need to know about kitchens and baths
Being able to discuss trends with buyers and sellers will give Realtors a distinct advantage. Suggesting modern features to sellers before listing will also give agents additional power
by Gerard Splendore Feb 27
23 home tour channels to watch on YouTube in 2023
If you're in the mood for some home design inspiration, these YouTube channels are sure to keep you entertained and informed
by Brandon Doyle Feb 25
RE/MAX announces new campaign: 'Unstoppable Starts Here'
The branding campaign intends to provide RE/MAX's wide network with a fresh, new look. It will gradually roll out through 2023, according to the company
by Ben Verde Feb 24
BHHS Chair on housing market angst: 'This too shall pass'
No matter what the market's doing, the way you show up is the biggest factor in ensuring a successful outcome
by Jimmy Burgess Feb 24
How to put AI to work to make more money in your real estate business
Opinion
ChatGPT is poised to become a truly disruptive technology — if you know how to use it. As she wraps up this 3-part series, Bernice Ross talks with Jeff Lobb about marketing use cases
by Bernice Ross Feb 24
It's a tool, not a solution: What top pros are saying about ChatGPT
Opinion
Proceed with caution when using AI to retain the ownership of your voice, your unique expertise and your value
by Molly McKinley Feb 24