Real Estate Marketing Ideas & Strategies
Targeting the right audience is a critical factor in real estate marketing success. Here's how to crunch the numbers and make sure you're as effective as possible
If you want to keep your pipeline filled, you can't slack off on marketing. Take this quiz to find out if you're doing everything you can (and should) be doing now
Here are 23 strategies to market both the property and yourself, helping you turn your current listing into a springboard for future deals
Help your favorite non-profit unlock charitable gifts of real estate while you earn a full commission as well
Social listening and customer relationship management software allow agents to use data in real time to make informed decisions about both marketing and sales of properties
Real estate marketing tools and tactics can cost time, money, energy or repeat business, and therefore, it's imperative to parse through what's worth the investment and what's not
Elevate your social media feeds without spending a single penny. Explore these 14 free and easy-to-use tools for creating captivating graphics
Last week, we asked you to tell us where you're trimming the fat in your budget. Here's what you had to say
Think DIY is just for newbies to the real estate industry? Find out how you can bootstrap aspects of your business at any point — and how to decide which skills you bring to the table
Opinion
When working with buyers, take that conversation one step further and share what you know about the different investment opportunities in real estate
Opinion
In a market where listings are still scarce, a mid-career agent is having difficulties. What can the broker do for an agent in this position, who is completely strapped for cash?
Being able to discuss trends with buyers and sellers will give Realtors a distinct advantage. Suggesting modern features to sellers before listing will also give agents additional power
If you're in the mood for some home design inspiration, these YouTube channels are sure to keep you entertained and informed
The branding campaign intends to provide RE/MAX's wide network with a fresh, new look. It will gradually roll out through 2023, according to the company
No matter what the market's doing, the way you show up is the biggest factor in ensuring a successful outcome
Opinion
ChatGPT is poised to become a truly disruptive technology — if you know how to use it. As she wraps up this 3-part series, Bernice Ross talks with Jeff Lobb about marketing use cases
Opinion
Proceed with caution when using AI to retain the ownership of your voice, your unique expertise and your value
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