Opinion
Trainer Rachael Hite used the ultimate cheat to update her headshots — AI. 10 pics and a few days yielded 100 results. Here's what she learned and how it could save you money
Opinion
Is it still worth marketing your real estate business on Twitter? The algorithm's open-source code indicates that the platform may not be as useful as it once was
Enes Yilmazer is a content creator and real estate influencer who rose to fame through his real estate channel on YouTube
Dive into this 3-parter on how to boost your Instagram presence with Katie Lance and gain takeaways to help expand your social media reach and build your brand online
Real estate agent Sarah Rogers' latest listing received a rare seal of approval from Zillow Gone Wild, a social media page famous for highlighting the industry's wackiest listings
The National Association of Realtors' 2023 Profile of Home Staging reveals a quarter of all staging efforts yield additional profits of up to $18,935 for a median-priced home
Do we finally have a cure for 'a bad case of the Mondays'? Bare Minimum Mondays are less about slacking off and more about creating a sustainable energy and creativity for the whole week
Cultivate a culture that respects and promotes your brand while helping agents do the same with these branding best practices
By keeping your testimonial review system fast, easy to access and uncomplicated, you can give clients ample opportunities and motivation to participate in sharing their experiences
The work doesn't end once you have a lead. Darryl Davis explains how to turn that possibility into profitability with a month-by-month conversion plan
Although people have mixed feelings about social media, there's no denying that it's a valuable tool for marketing your business
Brand consistency becomes brand recognition. Brand recognition converts into trust, and trust equals success
If you’re having trouble figuring out which scripts work best, take them for a test drive on ChatGPT. Ask it to explain why one script is more effective than the others
When done well, events offer huge rewards, whether that’s increased brand engagement or more leads coming through your door from referrals made at events themselves
In just one week, you can make sure that every platform where you have a profile is fully updated with this handy-dandy checklist
If writing a book seems like an impossible task, just know that it’s not. In the final part of this series, we look at how to write, what to write about and who can help make it more manageable