When potential listing clients are talking to you and your competitors, this closing strategy from trainer Bernice Ross can help you win the day
Heidi Harris with the Home Sweet Heidi Team shares the 5 core strategies she uses to consistently grow her business with Real's Jimmy Burgess
By adopting AI thoughtfully and strategically, Verl Workman writes, companies can enhance efficiency, productivity and innovation
In real estate, a little magic goes a long way. Bring fun to your October open houses with these holiday-themed ideas from coach Darryl Davis
Want to be more effective on social media and reach even more potential clients? Bernice Ross offers strategies to take your posts, Stories and Reels to the next level
Putting on an effective open house, Jonathan Pressman writes, means being the informed agent and the best source of information for current and future clients
The better your listing marketing plan, the better the results, and the more listing opportunities you will have in the future. Jimmy Burgess offers a step-by-step strategy for winning now
Looking to get more eyes (of newt!) on your listings, bewitch the neighborhood and cast a spell on the right buyer? Try these spooktacular Halloween listing marketing ideas from Darryl Davis
Rick Guerrero and social media star Jenny Lynn Tran discuss how you can use content to add value, educate, and connect with clients and colleagues
Customers of RealReports can now access in-home energy insights from Pearl Certification, a provider of property energy analytics
Another online space editor means the portal leader continues to focus on helping agents better serve sellers and buyers better grasp the potential of a prospective home
Opinion
What happens if the listing agent won’t return your phone calls? Compliance expert Summer Goralik has the answers you need. Don't let another agent’s unresponsiveness stand in your way
AI has changed the nature of competition within the industry, Serhant said at the CNBC Evolve AI Opportunity Summit, making relationship skills even more important
After navigating an identity crisis and multiple failed deals with production companies, Noah Kaplan and his team have finally wrapped editing 7 new episodes to be released on YouTube
Marketing expert Jennifer McAlpine shares strategies for tailoring your approach and articulating your value with authenticity
Opinion
Compliance expert Summer Goralik tackles why the commission-splitting debate remains unresolved and whether listing agreements should still include buyer agent compensation fields