Real Estate Marketing Ideas & Strategies
Learn how this new development expert got his start and what he's predicting for the year ahead, including commercial conversions and branded rentals
As the industry changes, building deep-down, long-lasting relationships matters more, according to Inman readers
Opinion
With confusion around the new commission rules, compliance expert Summer Goralik unpacks whether listing agents should verify signed buyer-broker agreements before showing a property
Commit to your franchise's brand standards while keeping your individual identity to build a real estate business that resonates both locally and globally, The Agency's Tara Scholl-Gettles writes
The best real estate lead isn't always the hottest or most time-sensitive one. Chris Drayer shares how to reach out and lead nurture in a way that's best for both you and your potential client
Opinion
Trainer Rachael Hite breaks down the latest viral TikTok trend from influencer Jools LeBron and gives guidance on whether real estate agents should hop on the bandwagon
Be prepared for a listing appointment at a moment’s notice, have the tools at your fingertips, take notes, build connections, and stay focused on what’s best for the seller, Bernice Ross writes
If you’ve been on the fence about leaning into producing YouTube videos for your business, now is the time to commit, Jimmy Burgess writes. Follow this blueprint
Mastering a niche makes you more valuable in the eyes of consumers, senior real estate expert Nikki Buckelew writes, and it makes selling real estate a far more interesting and enjoyable career
Opinion
With all the commission confusion surrounding the new rule implementation, compliance expert Summer Goralik answers your burning questions
4 leading Keller Williams owners share the key to creating a lead generation strategy that yields offers that homesellers can't resist
Opinion
With all the commission confusion as we near the Aug. 17 implementation deadline, compliance expert Summer Goralik is here to answer your burning questions, starting with concessions
Post-NAR settlement, it’s never been more critical to generate listings, Jimmy Burgess says. That’s why he sat down with Curaytor’s Jimmy Mackin to highlight these winning strategies
Washington photographer said Zillow Gone Wild used her photo without permission in 2022. After attempts to negotiate payment of roughly $30K, she's now suing for a max judgment of $300K
Nick Mallory, brand director with Boneyard Beer and VP of Ackley Brands, told real estate pros at Inman Connect Las Vegas on Tuesday that the need to stand out isn't exclusive to beer brewers
Jackie Soto led a panel at Inman Connect Las Vegas on Tuesday titled 'Top Tips for Generating More Listings in a Crowded Market'
E&V Create powered by Canva will be accessible to all Engel & Völkers Americas agents. The tool features thousands of Engel & Völkers templates, Inman has learned exclusively
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