Working with sellers in a market shift: 7 dos and don'ts
Opinion
Whether you've noticed or not, the market has already started to shift. Those who embrace the new reality and effectively coach their clients will come out ahead
by Carl Medford May 10
Debt-ridden Bel Air mega-mansion fails to nab $50M target at auction
As of the auction's closing bid on Monday, celebrity botox doctor Alex Khadavi's Bel Air mansion had gone for $46.76M, below the $50M reserve price set by bankruptcy courts
by Lillian Dickerson May 10
Luxury mansion on site of Manson murders takes $15M price cut
The Los Angeles mansion known as ‘The Cielo’ and designed by Richard Landry, originally listed for $85M in late January. Still unsold in May, the price has been bumped down to $70M
by Ben Verde May 9
Seagram liquor fortune heir shells out $35.6M for luxury SoHo pad
Eli Bronfman, the grandson of late billionaire and Seagram chairman Edgar Bronfman Sr., purchased the property from Sam Ben-Avraham, founder and chief executive of Liberty Fairs
Home owned by Dolly Lenz has ties to Brad, Angelina and the paparazzi
Sold earlier this week for $13.6M, the former Douglas Elliman vice chair's home boasts 8 bedrooms, 7-and-a-half bathrooms and a Hollywood connection to Brad Pitt and Angelina Jolie
by Ben Verde May 6
Palm Springs 'Poolside Gossip' home sells for record $13.06M
The tranquil, modernist home that inspired the 1970s photograph by Slim Aarons has sold for a record $13.06M in Palm Springs in an off-market deal
Reese Witherspoon sells Brentwood estate for $21.5M within 1 month
The 10,000-square-foot home sitting on 3 acres and displaying views of Mandeville Canyon was originally purchased by a trust linked to Witherspoon in 2020 for $15.895M
No, really, he's a keeper: Florida real estate listing includes ex-husband
Investors Gone Wild Realty broker Crystal Ball is advertising her 'wonderfully rehabbed ex-husband up for grabs as tenant' at the home she's listing at 3819 Quail St. in Panama City, Florida
by Lillian Dickerson Apr 29
Stretch 1 listing into 9 pieces of content with Ryan Serhant
Opinion
Make your listings do the heavy lifting when it comes to creating content. Ryan Serhant explains how to create nine pieces of content from one listing that helps you sell homes
5 simple scripts to reconnect with your sphere 
Opinion
Staying in touch with your sphere of influence is the foundation of building and maintaining your business. Here are a few authentic scripts for effective follow-up
by Darryl Davis Apr 25
'Welcome to Poundtown': Wisconsin listing photos go viral with sexy sign
The 4-bedroom house went viral for a homemade sign hanging in a bedroom
by Ben Verde Apr 19
'Bigger is not always better': 5 tips to elevate your social media
Regardless of how you feel about it, in this day and age, social media is a powerful tool. Here's how to put it to work for your real estate business
by Ricardo Rodriguez Apr 14
Palm Beach spec home brings in $50M
The 14,000-square-foot spec mansion located in Palm Beach, just a few streets north of Mar-a-Lago, sold to an unknown buyer
The essential real estate prospecting conversation-starters
Opinion
Remember, when you're cold-calling, you're serving — not selling. Here are 3 concepts and 6 dialogues that can help you communicate more effectively
by Darryl Davis Apr 8
Should your clients bid over asking price? A look at pros and cons
Opinion
In a hot seller's market, how should agents help their clients with pricing, bidding strategies and closing successfully? Here's how to set appropriate buyer expectations from the start
by Jenny Usaj Apr 8
Offers are just the beginning: How to get top dollar for sellers
Opinion
Is your seller receiving a high number of multiple offers? Here's how to ensure sellers are satisfied that they got the best price and terms possible
by Carl Medford Apr 6