Marketing expert Jennifer McAlpine shares strategies for tailoring your approach and articulating your value with authenticity
Great marketing uses a framework that naturally grabs the prospect's attention and gets them to raise their hand and ask for additional information, Jimmy Burgess writes
September is the perfect time to generate a supernova of change. Prepare to thrive well before 2025 arrives using these time management and productivity hacks from trainer Rachael Hite
As the industry changes, building deep-down, long-lasting relationships matters more, according to Inman readers
The best real estate lead isn't always the hottest or most time-sensitive one. Chris Drayer shares how to reach out and lead nurture in a way that's best for both you and your potential client
Lynn's value prop rests on owners publishing their home to its user community for feedback on potential market value
If you’ve been debating if you should start producing YouTube videos for your business, now is the time to commit. Jimmy Burgess has the blueprint you need
Post-NAR settlement, it’s never been more critical to generate listings, Jimmy Burgess says. That’s why he sat down with Curaytor’s Jimmy Mackin to highlight these winning strategies
Jackie Soto led a panel at Inman Connect Las Vegas on Tuesday titled 'Top Tips for Generating More Listings in a Crowded Market'
Andy Florance suggested rival portals are more interested in selling leads than houses and called a lawsuit against his company a 'PR stunt'
By building rapport, The Agency's John Antretter writes, agents can not only secure immediate business but also build a network of loyal clients who will return and refer others for years to come
The FCC announced on Tuesday a plan to help consumers identify and block AI-generated robocalls. The plan, if passed, could impact a key real estate agent lead gen method
MaverickRE uses AI to help train and analyze the performance of real estate sales professionals
Bernice Ross interviews Realeflow CEO Greg Clement about how real estate agents can tap into the pool of cash buyers and investors for added lead gen leverage and market coverage
Want some fast, simple ideas for powering your marketing through a summer slowdown and pumping up the volume on your pipeline? Agent Johnathon Pressman has you covered
Video is the best way to build a brand, connect with your ideal clients and generate quality leads, writes Jimmy Burgess. Get inspired by these proven, real-life examples from agents in the field
