From fringe to forefront? What agent ‘steering’ will look like now
A survey of hundreds of real estate agents suggests that 'steering' based on commissions used to be rare. After the Aug. 17 deadline, it may become ubiquitous — but with buyers in the driver's seat
by Daniel Houston Aug 12
Agent churn at 10% in past year as industry sees 144K moves
By its definition, real estate is a high-churn business, according to Mike DelPrete, which offers the potential for massive shifts in brokerage revenue year-to-year
by Mike DelPrete Aug 5
What's changed since NAR struck its deal: Client Pipeline Tracker
Declining mortgage rates may finally be bringing some buyers back to the table. But agents will need to see more before they change their skeptical outlook, Inman Intel Index results suggest
by Daniel Houston Aug 5
Forced to move? Not quite. The real reasons buyers are shopping now
A surprising share of homebuyers are seeking to 'move up' in home. And the next wave of clients may have different priorities in mind, according to the Inman-Dig Insights consumer survey
by Daniel Houston Jul 29
Homebuyers dig the NAR deal until they learn the details: Intel survey
Even if the settlement brings down commissions overall, buyers grow warier the more they learn about what the policy means for them, according to the latest Inman-Dig Insights consumer poll
by Daniel Houston Jul 22
Housing inventory is climbing back. So why are leads still lagging?
Inventory is rising again, but agents are still scrounging for new listings. Hundreds of brokers and agents shared what's working in still-tight markets in new responses from the Intel Index survey
by Jim Dalrymple II Jul 15
Zoom in closer: 4 regional housing insights from the Inman Intel Index
Times are tough for nearly every real estate business. But different parts of the country report unique challenges and approaches, as illustrated by Intel’s monthly gauge of industry sentiment
by Daniel Houston Jul 8
Consistent cash flow still matters most: DelPrete
Those businesses generating free cash flow are best-positioned for growth, shareholder returns and value-added new ventures, Mike DelPrete writes
by Mike DelPrete Jul 1
Rate dip drags ‘doomers’ back from the ledge: Client Pipeline Tracker
Expectations for future buyer pipelines have started to improve after a rough 4-month stretch. Intel unpacks the latest developments with its Client Pipeline Tracker, fueled by the Intel Index
by Daniel Houston Jul 1
Intel Broker’s Guide: How to pry recruits from indies, franchises
It's tough to recruit from franchises, but that's where opportunity may lie, according to an analysis of Intel responses from 610 agents. Intel helps craft the right pitch to draw agents mulling a pivot
by Daniel Houston Jun 24
Agents don't expect a higher split. Brokers feel pressed to provide one
Most real estate professionals expect commission splits at their brokerage to remain unchanged for a while longer. As for the rest, many have conflicting opinions on what kind of change is coming
by Daniel Houston Jun 17
Zillow, Redfin, Better seek to grow their mortgage businesses
Even in a down market, companies can uncover key insights to grow market share, Mike DelPrete writes, as long as they have the cash to invest
by Mike DelPrete Jun 10
Agents have complicated feelings about NAR, new Intel survey finds
Agents who rely on NAR primarily to protect their public image are less certain the trade group — which still enjoys broad approval — is a net positive for the industry, according to Intel poll results
by Daniel Houston Jun 10
Where are the buyers? Introducing Intel's Client Pipeline Tracker
Buyer pipelines have been shrinking, agents told Inman in the latest Intel Index poll. A new metric unveiled today by Intel sheds light on the trend and aims to answer when it might turn around
by Daniel Houston Jun 3
More delistings show buyers may have reached their limit on price
Sky-high numbers of delistings and price corrections may mean that buyers have finally had their fill of homes that are priced too high, according to Mike DelPrete
by Mike DelPrete May 30
Recruiting War '24: Commission suits loom over the fight for talent
Industry members see commission suits as one of the top recruiting challenges of 2024. But brokers who can target and elevate middle-tier agents might have an opportunity
by Jim Dalrymple II May 27