Where are the 3 best places to create connection for opportunity on Instagram?
While cold calling has traditionally been used as the leading sales prospecting approach, alternative strategies often yield better outcomes in today’s business landscape
Instagram isn't just for 21-year-old would-be models. Sue 'Pinky' Benson shares why Gen-X is the fastest-growing group on the platform and why you should be there, too
With so many different social media vibes, we asked Inman readers: Where's the line between personal and professional on social media?
Opinion
Start infusing your personality and perspective into your social media content to connect with your audience and increase engagement
Take a look at the new membership numbers, then find out how to gain mindshare in your market with a well-developed content marketing plan
A well-designed email with meaningful content helps to build your brand while you generate and nurture leads
Increase brand awareness and make genuine connections when you use Instagram to generate and nurture leads
Opinion
OpenAI has unveiled its official iOS application for ChatGPT, the company's AI chatbot, allowing you to create content while you're out and about
Opinion
There's always a way that agents can position themselves for changing market conditions, and brokers can facilitate that process
Find out how to tell the difference between legit Instagram followers and those who are boosting your count without adding value
Video is the most impactful place for you to spend your marketing dollars, so here's how to ensure you're doing it right
Opinion
Implementing robust content marketing solutions allows agents to prove their value while evaluating and planning new outreach strategies
Door knocking can feel invasive, and some agents might even find it a little intimidating. Here are some great alternatives
Looking for more engagement and better results on Instagram? Let Sue 'Pinky' Benson and her special guest help you get up to speed
Opinion
If you want to stand out on Instagram, the things you do matter — from the content you choose to the follow-up analytics you evaluate